Alibaba.com is a platform run by the Chinese e-commerce company of the same name that focuses on overseas business customers. BEIJING — Chinese e-commerce giant Alibaba is ramping up its global expansion with new services aimed at attracting small businesses in the U.S. and Europe. The platform is part of Alibaba's fast-growing international business, which also sells directly to consumers overseas through sites such as AliExpress. While consumers in China have long enjoyed delivery tracking and favorable return policies, small businesses buying from cross-border e-commerce platforms have not, due to the added complexity of international trade. He noted an increasing trend of fragmentation in supply chains, and said a growing number of local businesses, whether in cosmetics or the autos industry, need to buy globally in order to protect profit margins.

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Persons: Alibaba.com, China —, Kuo Zhang Locations: BEIJING, U.S, Europe, China