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The chain's latest expansion includes its first biscuit menu. We tried the sweet and savory biscuits to see whether they would entice newcomers to the brand. But it is going out on a limb with biscuits, entering a food category with some fierce competitors, such as Chick-fil-A, Cracker Barrel, and Hardee's. The chain's new biscuit lineup includes a breakfast biscuit sandwich, a chicken biscuit sandwich, a strawberries-and cream biscuit, and biscuits and gravy. I even went behind the scenes at Carl's Jr. years ago to learn how it made its scratch biscuits.
Persons: IHOP, it's, Kieran Donahue, Carl's Jr Organizations: Service, Biscuits, Dine Brands Locations: Wall, Silicon, Nashville , Tennessee, Charleston , South Carolina
For the first time ever, IHOP is making its biscuits menu available nationwide. Starting Monday, IHOP's sales — and Dine Brands' stock — could get a boost from its biscuits menu. The breakfast biscuit sandwich, with a choice of a side, will be available until Sept. 26 for $7 to appeal to budget-minded consumers. In line with that trend, IHOP crafted its biscuits menu to be versatile. More than a fifth of IHOP's sales come from to-go orders.
Persons: IHOP, Kieran Donahue, Donahue, Wendy's, Datassential Organizations: Dine, Dine Brands, CNBC, Southern Locations: Datassential, U.S
IHOP on Wednesday unveiled a revamped menu that includes more than a dozen new items and the return of its popular Cinn-A-Stack pancakes. The new menu, which will be available nationwide on April 3, spans breakfast, lunch and dinner and revives several items that disappeared during the pandemic, like the Cinn-A-Stack pancakes and Eggs Benedict. IHOP was fielding almost a dozen requests every week from customers asking for Cinna-A-Stack pancakes back on the menu, according to Donahue. Donahue said bringing back old favorites, like the Eggs Benedict, meant reminding workers how to poach eggs, for example. IHOP rival Denny's recently revealed its own updated menu, made possible by recent kitchen renovations.
IHOP and General Mills are making pancake cereal, an homage to the 2020 TikTok trend. Restaurant chain IHOP and General Mills, which makes Cheerios and Lucky Charms, is releasing a blueberry-and-syrup-flavored mini pancake cereal. Pancake cereal took off in early 2020 when TikTok users posted videos of themselves making tiny pancakes – sometimes smaller than a dime. A post shared by Kitchen League (@kitchenleague)"After the viral moment in 2020, we knew guests had an appetite for an IHOP cereal," IHOP Chief Marketing Officer Kieran Donahue said in the statement. The campaign is the company's take on the "dirty soda" trend on TikTok, which involves mixing soda with cream and syrup.
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