A powerful mission alone isn't enough for Mark Cuban to invest seven figures in a company. "Micah, you blew it," Cuban told Truman. CEO Truman, alongside Return Home services manager Katey Houston, asked the Sharks for $2 million in exchange for 5% of their business — a deal that would value the company at $40 million. At the time of its most recent fundraise, "about a year" prior, Return Home was only valued at $20.6 million, Truman said. This is not about land grab, it's about brand grab," Truman responded.

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Persons: Mark Cuban, Micah Truman, —, Micah, Cuban, Truman, Katey Houston, Kevin O'Leary Organizations: Dallas Mavericks, —, Home, Sharks, Truman Locations: Auburn, Washington, Houston