Her passion for making gaming content soon became a business.
Working at Meta didn't unlock all of the secrets to success on Instagram, Pitcher noted.
On top of brand deals, Pitcher said she makes a little bit of cash through TikTok's ad-revenue program on videos.
"I've been hearing from a lot of creators that brand deals are drying up, so knowing that, I want to expand."
She said she's also still in the process of developing a new video game, but that is years away.
Persons:
Emily Pitcher, Pitcher, Emily, —, she's, Kat Liente, isn't, I've
Organizations:
Meta, Sondering, YouTube
Locations:
Meta, Instagram