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Gap hopes its new chief executive can help it achieve a Barbie-like turnaround. Just days after the blockbuster opening weekend of “Barbie,” Gap, announced on Wednesday that it had hired Richard Dickson of the toymaker Mattel Inc. to become its chief executive officer. Mr. Dickson is Mattel’s and president and chief operating officer and has been at the toymaker since 2000. Over the weekend, the Greta Gerwig-directed “Barbie” brought in $162 million at the North American box office. That success followed months of a can’t-miss-it marketing campaign that put Barbie at the top of mind for a wide range of consumers, from children to adults.
Persons: “ Barbie, Richard Dickson, Dickson, Greta Gerwig, Barbie ”, Barbie, , Jonathan Reid, “ Richard Organizations: Mattel Inc, American, Mattel, Fitch
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