Temu was the most downloaded app by Gen Z in the US in the first 10 months of 2024. AdvertisementAmerica's Gen Z is really here for Temu. The Chinese online marketplace was the most downloaded app by Gen Zers in the first 10 months of the year. "Gen Z values a highly curated shopping experience that delivers both variety and convenience at accessible price points," Whaley said. Gloria Gan, a lifestyle analyst at the UK-based market research firm Mintel, said Temu is making inroads with Gen Z because of the generation's "tech-savviness and frequent online shopping habits."

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Persons: Temu, Gen Z, —, Gen Zers, Zers, TikTok, Jim Whaley, Whaley, Gloria Gan, Gen, Gan Organizations: Service, PDD Holdings, Daxue Consulting, Business, Amazon Locations: China, York