Six Flags plans a "strollerpalooza" this summer to bring families back, The Wall Street Journal reported. Jeffrey Siebert of Six Flags Fiesta Texas said it had revamped designs and added kid-friendly rides. Speaking to The Wall Street Journal, Six Flags Fiesta Texas's president Jeffrey Siebert said the company was planning a "strollerpalooza" this summer, referring to plans to increase the numbers of families visiting its attractions. He also said he was trying to turn Six Flags customers from "the Kmart, Walmart to maybe the Target customers." Shares in Six Flags have fallen 62% over the past five years, leaving the company worth just over $2.2 billion.

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Persons: Jeffrey Siebert of, —, Jeffrey Siebert, Siebert, Selim Bassoul Organizations: Street Journal, Service, Wall Street, Six Flags, Six, Kmart, Walmart Locations: Texas