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☆ Young adults are driving growth in book sales, says Barnes & Noble CEO
  + stars: | 2024-07-05 | by ( ) www.cnbc.com   time to read: 1 min
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailYoung adults are driving growth in book sales, says Barnes & Noble CEOJames Daunt, CEO of Barnes and Noble, joins CNBC's 'The Exchange' to discuss the rise of "e-readers," the impact on retail booksellers, and more.
Persons: Barnes, Noble, James Daunt
☆ Barnes & Noble CEO James Daunt: Physical products have returned
  + stars: | 2023-12-22 | by ( ) www.cnbc.com   time to read: 1 min
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailBarnes & Noble CEO James Daunt: Physical products have returnedJames Daunt, CEO of Barnes & Noble, joins 'The Exchange' to discuss the state of the consumer, e-readers vs. physical books, and more.
Persons: Barnes, Noble, James Daunt, Barnes & Noble Organizations: Barnes &
☆ Barnes & Noble CEO on expansion plans: Bookstores are best curated by individual local booksellers
  + stars: | 2023-11-24 | by ( ) www.cnbc.com   time to read: 1 min
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailBarnes & Noble CEO on expansion plans: Bookstores are best curated by individual local booksellersJames Daunt, Barnes & Noble CEO, joins 'Squawk Box' to discuss the company's expansion plans, the renaissance of bookstores, and more.
Persons: Barnes, James Daunt Organizations: Noble, Barnes
☆ TikTok has influenced nearly every aspect of book publishing and helped push sales to record highs. 25 insiders describe how it's changed their industry.
  + stars: | 2023-05-17 | by ( Marta Biino | ) www.businessinsider.com   time to read: +11 min
The BookTok phenomenon helped send book sales to an all-time high and reignite a love for reading. From authors to stores, the book world is turning to TikTok to drive sales and build community. Still, while authors might feel pressure to try TikTok, industry experts say it's better to focus on craft than marketing. Aster is one of the hundreds of authors who are benefitting from the success of TikTok and its book-related hashtag #BookTok. But TikTok's influence on publishing has also dialed up the pressure on authors to be marketers, as well as writers.
☆ TikTok's owner is laying the groundwork to launch a book publisher called '8th Note Press'
  + stars: | 2023-05-01 | by ( Dan Whateley | Marta Biino | ) www.businessinsider.com   time to read: +3 min
TikTok owner ByteDance applied for a trademark for a book publishing entity called 8th Note Press. The company is also hiring staff to "discover and sign authors" and ensure "novel completion." TikTok has become a popular destination for readers to discover new books, driving up publishing sales and sparking a thriving community on the app dubbed #BookTok. Now its parent company ByteDance may be building out its own publishing arm. The company in April filed a US trademark application for a new book-publishing entity that would be called 8th Note Press.
☆ Barnes & Noble CEO breaks down first expansion since 2009 with 30 new stores opening
  + stars: | 2023-04-05 | by ( ) www.cnbc.com   time to read: 1 min
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailBarnes & Noble CEO breaks down first expansion since 2009 with 30 new stores openingJames Daunt, Barnes and Noble CEO, joins 'Squawk Box' to discuss the company's new expansion plans, if the company's pandemic sales increases are sustainable and Daunt's thoughts on digital and audio books.
☆ Independent bookstores once considered Barnes & Noble the enemy, but its CEO loves small bookstores so much, he owns 9 of his own
  + stars: | 2023-03-17 | by ( Avery Hartmans | ) www.businessinsider.com   time to read: +3 min
Barnes & Noble's CEO owns nine independent bookstores scattered throughout London. But back in the 1990s, the book retailer was considered the enemy of small bookstores everywhere. That was before Barnes & Noble went into decline — these days, it's in the midst of a revamp. Chains like Barnes & Noble were the enemy of anyone who truly loved books, according to the film. Daunt now oversees roughly 600 Barnes & Noble stores across the US, as well as 100 Paper Source stores and nearly 300 Waterstones shops in the UK and Europe, according to Barnes & Noble.
☆ The Barnes & Noble CEO says sales are rising because he trusts his booksellers to 'create good bookshops' and run each store the way they want to
  + stars: | 2023-02-25 | by ( Stephanie Stacey | ) www.businessinsider.com   time to read: +4 min
Sales at Barnes & Noble are rising because staff are it's not trying to make stores "homogenous," its CEO said. "Sensible retailing principles" equal "terrible bookstores," Daunt told the Business Studies podcast. He took over as CEO of Barnes & Noble in 2019 with plans to update the chain's 600 stores across the US. By 2022, total sales at Barnes & Noble were 3% higher than pre-pandemic levels, with book sales up by 14%. "If you're in Alabama, you should run a very different bookstore to if you're on the Upper West Side of Manhattan," he told Business Studies.
☆ TikTok helped Colleen Hoover sell 14.3 million copies of her books in 2022, new data shows. Here are 3 other key takeaways about BookTok's impact on sales.
  + stars: | 2023-02-22 | by ( Marta Biino | ) www.businessinsider.com   time to read: +4 min
Book sales declined 5.8%, but BookTok authors registered a 66% growth in 2022. NPD's BookTok authors list includes over 100 writers "featured prominently on TikTok's BookTok channel." These two charts show how much BookTok has grown over the years, and which BookTok authors have increased their sales in 2022. The power of BookTok goes beyond fictionIt's not just fiction authors like Hoover and Jenkins Reid who find success on the platform. "I cannot overstate the power of what's happening on BookTok," McLean said.
☆ TikTok had a big impact on book sales in 2022, with Colleen Hoover leading the way, according to new data. Here are 4 key takeaways about BookTok's effect on the industry.
  + stars: | 2023-02-17 | by ( Marta Biino | ) www.businessinsider.com   time to read: +4 min
Book sales declined 5.8%, but BookTok authors registered a 66% growth in 2022. NPD's BookTok authors list includes over 100 writers "featured prominently on TikTok's BookTok channel." These two charts show how much BookTok has grown over the years, and which BookTok authors have increased their sales in 2022. The power of BookTok goes beyond fictionIt's not just fiction authors like Hoover and Jenkins Reid who find success on the platform. "I cannot overstate the power of what's happening on BookTok," McLean said.
☆ Barnes & Noble announces 30 new brick-and-mortar stores
  + stars: | 2022-12-27 | by ( ) www.cnbc.com   time to read: 1 min
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailBarnes & Noble announces 30 new brick-and-mortar storesJames Daunt, Barnes & Noble CEO, joins 'Squawk on the Street' to discuss retail competition with Amazon, the pandemic leading to a surge in readership and the desire for print books versus e-books.
☆ 'It's huge, beyond anything in my career': Publishing industry insiders explain how TikTok has sent book sales surging and how they're trying to tap into the BookTook phenomenon
  + stars: | 2022-03-01 | by ( Marta Biino | ) www.businessinsider.com   time to read: +8 min
In 2020 and 2021, book sales surged, reaching a near 20-year peak, according to industry data. 2021 sales of Hoover's books were up 650% over 2020 sales, with 1.9 million copies sold, according to data from NPD BookScan, the largest book sales tracker in the US. Since mid-2020, TikTok has been the driving force of an unprecedented surge in book sales, industry insiders say. The strategy of marketers has always been to push and advertise newer books, industry experts said, and those usually sell better. Then, around Halloween 2021, sales rose steadily to about 2,000 copies a week.
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