download the appSign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. Read previewCreator-economy startup Jellysmack has sold its catalog-licensing business, JellyFi, a company spokesperson told Business Insider. "Jellysmack's team has been extremely professional, and we hope to continue collaborating with them on many other opportunities," Copyright Capital's CEO Jack Ojalvo told BI in a statement. AdvertisementThe company entered the catalog-licensing business in early 2022, saying it would set aside $500 million for the effort. The company chose to deprioritize JellyFi in favor of more profitable core initiatives.

---

Persons: —, Frederic Porcherot, Jack Ojalvo, Jellysmack, Sean Atkins, deprioritize, X, it's Organizations: Service, Copyright, BI, Business, Keli Network, YouTube, Facebook, Creative, Jellysmack, Productions, Network Media LLC, Crime Network Locations: SoftBank