DIRS.INFO top alerts submit data jurnalism about API
login
Top related persons:
— - 4 Elon Musk - 3 Musk - 3 Linda Yaccarino - 3 Insider's Lara O'Reilly - 3 Elon Musk's - 2 Yaccarino - 2 Morgan - 1
Top related locs:
China OpenAI New York London California Meta
Top related orgs:
Service - 4 Twitter - 3 Elon - 2 Business - 1 Tech - 1 Wall - 1 Getty - 1 Google - 1

Search resuls for: "Insider's Lara O'Reilly"


11 mentions found


☆ We're entering advertising's new era
  + stars: | 2024-05-02 | by ( Dan Defrancesco | ) www.businessinsider.com   time to read: +7 min
NEW LOOK Sign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. download the app Email address Sign up By clicking “Sign Up”, you accept our Terms of Service and Privacy Policy . In today's big story, we're looking at the biggest topic at this year's TV upfronts , and how it's a sign of advertising's new era. What's on deck:Markets: Morgan Stanley's new wealth boss outlines the bank's playbook for hitting $10 trillion in client assets. Andy Kiersz/Business InsiderYou might be wondering what retail data has to do with television advertising.
Persons: —, Morgan, Don Draper's, Burton, Jenny Chang, Rodriguez, Business Insider's Lara O'Reilly, Lucia Moses, Andy Kiersz, Andy Jassy, hasn't, Finn, Morgan Stanley, Michael M, Tyler Le, Jed Finn, Andy Saperstein, there's, Joseph Stiglitz, Jerome Powell, Justin Sullivan, Wells Fargo, Kevin Scott, Satya Nadella, Bill Gates, Pablo Declan, Shari Redstone's, tanked, BI's Peter Kafka, Dan DeFrancesco, Jordan Parker Erb, Hallam Bullock, George Glover Organizations: Business, Service, Tech, Wall, Getty, Google, Amazon, Disney, Kroger, Walmart, Big Tech, US Department of Labor, Apple, Department, Paramount, Trump Media Locations: China, OpenAI, New York, London
☆ X has been bleeding nearly $70 million per day in value since Elon Musk took over
  + stars: | 2023-10-31 | by ( Grace Kay | Kali Hays | ) www.businessinsider.com   time to read: +4 min
X's valuation has dropped on average nearly $70 million per day during Elon Musk's first year of ownership. AdvertisementAdvertisementX has shed nearly $70 million in value per day since Elon Musk took over the social media company. On Monday, Insider confirmed that employees of the company formerly known as Twitter were given stock grants that showed the social media company was worth about $19 billion. "How do you make a small fortune in social media?" Despite the backlash, X CEO Linda Yaccarino and Musk have continued to strike a postive note.
Persons: Elon Musk's, —, Elon Musk, Fortune, Musk, Linda Yaccarino, Yaccarino, Insider's Lara O'Reilly, Twitter's, Parag Agrawal, He's Organizations: Service, Elon, Twitter
☆ Ex-Andreessen Horowitz VC says Twitter helped build his career but he's leaving because of Elon Musk's chaotic leadership: 'It turns out that social networks are harder than rocket science'
  + stars: | 2023-10-24 | by ( Grace Kay | ) www.businessinsider.com   time to read: +5 min
Benedict Evans said he's leaving X, formerly Twitter, after 16 years of using it to help build his career. X has faced an onslaught of criticism since Musk took over last year. After all, Musk has been promising self-driving electric cars for the better part of a decade, Evans wrote. Evans is far from the first person to threaten to leave the social media site since Musk took over. When the billionaire first took Twitter private last year, several celebrities took to the platform to announce their departure.
Persons: Benedict Evans, he's, X, Musk, —, Andreessen Horowitz, Elon Musk's, Evans, Ron DeSantis, Tesla, Elon Musk, Linda Yaccarino, Insider's Lara O'Reilly Organizations: Elon, Service, Twitter, Defamation League, SpaceX
☆ X CEO Linda Yaccarino had a car-crash interview at Code Conference where she seemed undermined by Elon Musk and couldn't state precise user numbers or whether users will pay
  + stars: | 2023-09-28 | by ( Kai Xiang Teo | Hasan Chowdhury | Shona Ghosh | ) www.businessinsider.com   time to read: +5 min
X CEO Linda Yaccarino had a rough time being interviewed onstage on Code Conference. What actually followed was the unfurling of a CEO who appeared not to have a full handle on the company. AdvertisementAdvertisementHere's one bizarre exchange: Was Musk serious about charging all users a fee to use X, Boorstin asked. Asked about X's daily active user numbers, Yaccarino appeared to respond only in estimates, according to The Verge and the Wall Street Journal. Yaccarino and X did not immediately respond to requests for comment from Insider, sent outside regular business hours.
Persons: Linda Yaccarino, —, Elon Musk, Yaccarino, CNBC's Julia Boorstin, Boorstin, Musk, Apptopia, Insider's Lara O'Reilly, Kali Hays, Insider's Ben Bergman, Mark Zuckerberg, Insider's Bergman, — Yoel Roth, Roth, Kara Swisher, Swisher, she's Organizations: Service, Conference, Twitter, MediaRadar, Wall Street Locations: California, Meta
☆ Meta's layoffs are affecting customer service and leaving influencers and businesses on Instagram and Facebook in the lurch, report says
  + stars: | 2023-04-06 | by ( Sawdah Bhaimiya | ) www.businessinsider.com   time to read: +5 min
Meta's mass layoffs have affected over 20,000 employees, including its customer support teams. One Instagram influencer told CNBC that her requests for support are going "into the void." The layoffs, which saw thousands of employees leave the company, affected staff in Meta's client support and customer experience and communities teams, former staff told CNBC. The company declined to provide comment to CNBC but provided the outlet with examples of its investment in customer service in recent years. The company has started building a customer service division, Bloomberg reported last year.
☆ Goldman Sachs partners are pissed
  + stars: | 2023-02-12 | by ( Matt Turner | Dave Smith | ) www.businessinsider.com   time to read: +4 min
On the agenda today:But first: Lara O'Reilly, our senior correspondent covering the advertising industry, looks ahead to the Super Bowl. Insider's Aki Ito breaks down why grandiose job titles like "senior executive vice president" are suddenly all the rage. According to a new study, early-career job titles have changed drastically in the past few years. While it's not clear how widespread this discontent is — Goldman has some 400 partners — some partners are already talking about who might replace CEO David Solomon if it comes to that. Inside the drama at Goldman SachsRead more:Tyler Le/InsiderGoogle's search engine is about to change.
☆ Microsoft and Google will duke it out over Silicon Valley's true financial driver: ads
  + stars: | 2023-02-09 | by ( Hasan Chowdhury | ) www.businessinsider.com   time to read: +5 min
Google search dominated, but Microsoft's AI-powered Bing is emerging as a credible challenger. Google has dominated search and the search ad market for the almost 25 years since its inception. The company has around 90% of the search market, according to data firm Stat Counter. Microsoft's share of the search ad market is small: it made nearly $18 billion in ad revenue last year, far smaller than the $224 billion Google made in gross ad revenue last year, the analysts wrote. Declining ads market will spark fiercer competitionThe fight coincides with a slump in ad sales, upping the pressure on Google is the dominant player.
☆ Snap was once the hottest app. Now it's getting crushed.
  + stars: | 2023-02-01 | by ( Hasan Chowdhury | ) www.businessinsider.com   time to read: +4 min
Snap's ads business is cratering, partly because of privacy changes by Apple. Apple has made it easier for users to opt out of ad-tracking, hurting revenue for firms like Snap. It isn't just the deteriorating economy, but the lasting effects of Apple's privacy changes in 2021. In the months running up to Apple's ad changes, Snap's stock hit a high of $83. Meta, of course, has been hurt significantly by Apple's changes (Mark Zuckerberg said the changes could cost his company around $10 billion in 2022).
☆ 50 of Twitter's top 100 advertisers have pulled out of the platform since Elon Musk took over, report says
  + stars: | 2022-11-23 | by ( Pete Syme | ) www.businessinsider.com   time to read: +3 min
Half of Twitter's top 100 advertisers have stopped promoting on the platform, per Media Matters. Since 2020, those 50 companies have spent $2 billion on Twitter advertising. Coca-Cola, Kellogg's, and Meta are among those who have pulled their advertising budgets away from Twitter, according to Media Matters. The list of all 50 is available in Media Matters' report. Insider has reached out to all 50 companies for comment.
☆ Elon Musk fired Twitter's head of sales after she refused to sack more employees. He had previously begged her not to resign.
  + stars: | 2022-11-22 | by ( Kate Duffy | ) www.businessinsider.com   time to read: +2 min
Elon Musk sacked Twitter exec Robin Wheeler after she refused to fire more staff, sources said. Wheeler was sacked despite Musk persuading her to stay after she tried to resign, per Bloomberg. Some Twitter sales staff found out over the weekend and on Monday they were fired, per Platformer. Two sources said Wheeler was fired on Friday after she refused to cut the headcount of Twitter's ad sales team — a department that was already depleted. Chris Riedy, Twitter's former vice president of the Europe, Middle East, and Africa region, replaced Wheeler at the weekend, per multiple Insider sources.
☆ Companies are suspending ads on Twitter after Elon Musk's takeover. Here's the full list of brands pressing pause on advertising.
  + stars: | 2022-11-04 | by ( Beatrice Nolan | ) www.businessinsider.com   time to read: +4 min
"As always, we will continue to monitor this new direction and evaluate our marketing spend," a spokesperson for General Mills told The Wall Street Journal. As is normal course of business with a significant change in a media platform, we have temporarily paused our paid advertising. VolkswagenVolkswagen has reportedly taken similar steps and pulled its ads from the social media platform, per The Wall Street Journal's anonymous sources. Jakub Porzycki/NurPhoto via Getty ImagesAccording to the report, Oreo maker Mondelez International has also suspended advertising on Twitter for the time being. Interpublic GroupMajor advertising agency Interpublic Group has also advised clients to pause spending on Twitter advertising during the company's "chaotic" interim.
0 next >>
Total: 11