The iPhone 15 range has fewer colors than previous generations, with red, yellow and purple being ditched.
"If you want gray, light gray, dark gray, and light gray again, Apple has the phone for you!"
AdvertisementAdvertisementIt claims the iPhone 15 is the first smartphone to use this method, and it featured prominently in Tuesday's launch event.
The iPhone 15 Pro and iPhone 15 Pro max only come in black titanium, white titanium, blue titanium, and natural titanium.
AppleThe iPhone 15 goes on sale September 22 and costs between $799 and $1,199.
Persons:
Ian Zelbo, Tim Cook, Apple's, Pro Max
Organizations:
Apple, Service, Pro
Locations:
Wall, Silicon