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Tiger Woods at the practice range on April 5, 2022, before the start of the 2022 Masters at Augusta National Golf Club in Augusta, Georgia. Woods says the name of the brand "Sun Day Red" is a tribute to the fact that he's always worn red on Sundays. The tiger logo is a tribute to the 15 majors he has worn over the course of his career. The brand, Sun Day Red , will be available first only online beginning in May. Tiger Woods and TaylorMade have made it official.
Persons: Tiger Woods, Woods, Tiger, TaylorMade, David Abeles, Abeles, Mark Steinberg, Michael Jordan, Eric Smallwood, Smallwood, Rory McIlroy, That's, Josh Gerben, Gerben Organizations: Augusta National Golf Club, PGA, Sun, Nike, CNBC, TaylorMade, Air, Apex Marketing, of Famer, Apex, ESPN, Ventures, Gerben, CNBC PRO Locations: Augusta , Georgia, Pacific Palisades , California, Carlsbad , California, TaylorMade, Los Angeles
Kanye West's law firm filed 26 requests with a Californian court to trademark the term "YEWS." The applicant is seeking exclusive rights to the term in sectors like finance and fashion. AdvertisementAdvertisementKanye West, now known as Ye, is seemingly trying to secure trademark rights for the use of the term "YEWS" across a range of sectors. Twenty-six filings were made in California on October 2 to the US Patent and Trademark Office (PTO) to trademark the term. AdvertisementAdvertisementAccording to the documents, shared in full by Gerben Law, Ye is seeking exclusive rights to the "YEWS" trademark for use on everything from clothing to restaurants and gambling.
Persons: Kanye, , Ye, Weeks Nelson, Gerben Law, Jonathan Leibson, Adolf Hitler, Hitler, Alex Klein, Klein Organizations: Service, Office, Paha Inc, Gerben, Adidas, Twitter Locations: California
It's not just Miami seeing the uptick — Messi's future competitors are also seeing a bump. Messi and Inter Miami are set to visit LAFC at SoFi Stadium on Sept. 3. Fanatics won't start printing Messi Inter Miami FC jerseys until the deal is official, but fans are already scooping up team gear in large numbers. The digital sports platform says more Inter Miami merchandise has been sold since Wednesday than the previous two months combined. Meanwhile, Inter Miami is getting ready to cash in on its future global audience.
Persons: Lionel Messi, It's, Germain, Messi, David Beckham, Cruz, Joe Pompliano, Phil Neville, Adam Budelli, it's, Josh Gerben Organizations: Hard, MLS, Inter Miami FC, Paris Saint, Inter Miami's, Leagues, Cruz Azul, Inter Miami, Eastern Conference, NFL, NBA, StubHub, Messi, LAFC, Messi Inter Miami FC, Gerben Law Locations: Honduras, Argentina, Miami, Paris, Mexican, Europe, Barcelona, SOÑAR
Tom Brady is retiring from football, but his trademark applications could set up his second act. Brady's trademarks speak to his range of business interests, from health and wellness products to digital collectibles and NFT marketplaces. He also has a swath of trademark applications for consumer goods, like eyewear, clothing, skincare, bags, and water bottles. This story was originally published in August 2022 and has been updated in light of Tom Brady's retirement announcement. Here's a breakdown of the pending trademark applications for Brady's personal brand (condensed and categorized by Insider):
TikTok is considering letting users shop by voice, according to a September trademark filing. The trademark application also showcased other areas of e-commerce that TikTok may break into. TikTok is considering releasing new technology that would enable users to shop by voice, according to a US trademark application filed in September by its parent company ByteDance. While TikTok can file a trademark application for any goods or services it wants, in order for the trademark to actually register, it would actually have to start offering them, Gerben said. And the company recently moved over one of its top advertising executives to focus on its TikTok Shop product in the US, the Financial Times reported.
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