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☆ I left my Big Tech job to bootstrap my own business. I went from making nearly $300,000 to not paying myself a salary.
▼ + stars: | 2024-10-31 | by ( Pooja Shah | ) www.businessinsider.com time to read: +7 min

In October 2023, Soni Mehra left her Big Tech job to focus on her own home decor business. I was accustomed to working with larger teams in Big Tech, so I've had to get used to balancing multiple tasks. Thankfully, I can rely on savings from my prior Big Tech roles. I no longer make the same salary as I did in Big Tech, but still prioritize spending money on things my partner and I value, like travel. People ask me if I'd ever return to Big Tech.

Persons: Soni Mehra, Mehra, —, Gabrielle Wesley, Uber, I'd, I've, I'm Organizations: Big Tech, Service, Uber, Marble Lotus, Business, San, San Francisco Bay Area, Environmental, University of California, Mars, LinkedIn, Marble, Big, Entrepreneurs Locations: Delhi, India, San Francisco Bay, Berkeley, Mars Wrigley North America, COVID, Big Tech, Bay

☆ Product innovation is tough and not everything works out, says Mars Wrigley's Gabrielle Wesley — and that's ok
▼ + stars: | 2024-06-25 | by ( Julia Hood | ) www.businessinsider.com time to read: 1 min

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☆ How M&M’s is making the most of its spokescandies controversy
▼ + stars: | 2023-01-25 | by ( Danielle Wiener-Bronner | ) edition.cnn.com time to read: +6 min

Given the outsize attention, some think M&M’s announcement is a PR stunt to hype its upcoming Super Bowl commercial. M&M’s relatively subtle changes aimed at inclusivity didn’t seem like they were designed to spark much controversy, if any. At the Washington Post, for example, an opinion piece declared “the M&M’S changes aren’t progressive. “In the last year, we’ve made some changes to our beloved spokescandies,” M&M’s said. “The original colorful cast of M&M’s spokescandies are, at present, pursuing other personal passions,” Wesley said.

☆ M&Ms says it's pulling its beloved 'spokescandies' after right-wing outrage over shoes, gender
▼ + stars: | 2023-01-23 | by ( Rebecca Picciotto | ) www.cnbc.com time to read: +2 min

Candy maker Mars said Monday it is replacing its M&Ms "spokescandies" with actress Maya Rudolph after facing right-wing criticism over its mascot makeover. The spokescandies are a team of cartoon M&Ms mascots that have represented the brand in commercials and other marketing materials since 1960. Early last year, the candy brand updated the cartoons and its marketing, rebranding each mascot with a new backstory, clothing and personality to be more inclusive. "Orange" became a mascot riddled with anxiety, and the company added a new purple M&M, which was designed to represent inclusivity. And we definitely didn't think it would break the internet," M&Ms said in a statement Monday on Twitter.

☆ M&M’s new packaging sparks ‘culture war’ outrage
▼ + stars: | 2023-01-10 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +3 min

New York CNN —M&M’S is making a statement with its latest candy pack, which features an all-female set of characters — including Purple, its newest addition. Purple, the “spokescandy” announced last year (and the first new M&M’S character in a decade), is a purple peanut M&M. An all-female M&M pack is now on sale. The all-female pack quickly sparked “culture wars” outrage on right-wing media, notably at Fox News. “Now we know for certain that M&M’S is a cultural icon.”M&M’S has no plans to restore Green’s look.

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