A former Stanford University adjunct professor of design thinking, Pferdt worked at Google for 12 years, serving as its first-ever "chief innovation evangelist."
"Everybody talks about innovation, and you could obviously see a lot of innovation happening.
To spot future opportunities, you have to embrace the unknown by thinking optimistically to find potential good in a new, possibly even scary, situation.
To spot future opportunities, you have to embrace the unknown by thinking optimistically to find potential good in a new, possibly even scary, situation.
Compulsive curiosity: Pferdt's own curiosity inspired him to find out how he could help streamline innovation at Google.
Persons:
Frederik Pferdt, Pferdt, optimistically, —
Organizations:
Google, Stanford University, CNBC