Executive Producer Reese Witherspoon attends a premiere for the television series "The Last Thing He Told Me" in Los Angeles, U.S, April 13, 2023. REUTERS/Mario Anzuoni Acquire Licensing RightsTORONTO, Sept 7 (Reuters Breakingviews) - Reese Witherspoon is putting her star power – and business acumen – to the takeover test again. Private equity firm Consortium Brand Partners said on Wednesday it had bought 70% of Witherspoon’s “steeped in Southern charm” apparel company for an undisclosed sum. For all the attention A-listers now command in deal-making, however, the financial stars often don’t align. Follow @sharonlam_ on XCONTEXT NEWSPrivate equity firm Consortium Brand Partners said on Sept. 6 that it had acquired a 70% stake in Draper James, the fashion and lifestyle brand started by Hollywood actor Reese Witherspoon.

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Persons: Reese Witherspoon, Mario Anzuoni, –, Blackstone, Draper James, George Clooney’s, Dre’s, Kylie Jenner, Kim Kardashian, Jessica Simpson, Jessica Alba, ”, Jeffrey Goldfarb, Aditya Sriwatsav Organizations: REUTERS, Rights, Reuters, Sunshine, Brand Partners, Diageo, Apple, Bloomberg, Honest Company, Jay, Hollywood, Thomson Locations: Los Angeles, U.S, North America, Coty, Delaware, Draper