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Search resuls for: "Doyle Dane Bernbach"


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Len Sirowitz, an award-winning advertising art director whose creative work in the 1960s included memorable print ads for the Volkswagen Beetle — like one declaring, “Ugly is only skin-deep” — and a campaign for Mobil in which a car was dropped off a 10-story building to make a point about the perils of speeding, died on March 4 at his home in Manhattan. His daughter, Laura Sirowitz, confirmed the death. Mr. Sirowitz joined the influential Doyle Dane Bernbach advertising agency, known as DDB, in 1959, at 27, and spent the next 11 years at the firm conceiving the look of ads for numerous accounts with wit and passion. “It was quite early in my career that I began to realize that my message needed to not only be bold and daring, but it must stem from the truth … and touch people’s emotions,” he told Dave Dye, who runs the advertising blog From the Loft, in 2015.
Persons: Len Sirowitz, Laura Sirowitz, Sirowitz, Doyle Dane Bernbach, , Dave Dye Organizations: Volkswagen, Mobil Locations: Manhattan
Staged footage of a UFO plunging into the ocean, which was created for a Spanish advertising campaign in 2009, is being shared on social media, wrongly labelled as a real sighting. Películas Pendelton founder Luis Manso confirmed to Reuters in an email in February that the video was part of an advertising campaign for Terra. A video titled “Making of ‘El Ovni Gallego’” was uploaded to YouTube in October 2009 (youtu.be/fmxsZbssmDE). Media reports about the advertising campaign can be seen (here), (here), (here). Video shows a Spanish advertisement released in 2009, not a real UFO sighting.
Persons: El Ovni Gallego ”, Pendelton, Doyle Dane, Películas Pendelton, Luis Manso, El Ovni Gallego ’ ”, Edgar Lledó, Orson Wells, Wells, Read Organizations: Outmanoeuvring Fighter Jets, Helicopter, YouTube, Reuters, Terra, Hollywood, Media Locations: Spanish
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