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Amazon's executive in charge of its private-label business has found a new role on the supply chain side, following the company's decision to axe dozens of house brands, Insider has learned. Matt Taddy, formerly Amazon's VP of private brands, is now VP of supply chain optimization technology, also known as SCOT, according to an internal email reviewed by Insider. Amazon's private label business launched dozens of in-house brands in recent years across a number of categories, including clothing, furniture, and electronics. The Federal Trade Commission said in a lawsuit against Amazon last month that the company "degrades its search quality by stacking the deck against third-party competitors of Amazon's private label products." In response, Amazon started significantly scaling back its private label business, and decided to cut many of these brands, according to the Wall Street Journal .
Persons: Matt Taddy, Taddy, Deepack Bhatia, John Felton, Felton, Matt, didn't Organizations: Worldwide Operations, Federal Trade Commission, Amazon, Wall Street, University of Chicago, Microsoft
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