ESPN President Jimmy Pitaro , who I spoke with this week in an exclusive interview, doesn't shy away from that.
Other media companies buy sports rights too, but ESPN buys more, and its entire existence is predicated on it.
Yes, ESPN+ has existed since 2018, but ESPN+ has always been ESPN Lite, as I discussed in a CNBC documentary we put out earlier this year.
"If that deal delivers for us in terms of growing our ratings, growing our reach – we got Flagship rights.
"If that deal delivers for us in terms of growing our ratings, growing our reach – we got Flagship rights.
Persons:
Alex Sherman, Jimmy Pitaro, doesn't, Pitaro, That's, it's, There's, Pitaro hasn't, Venu, Fubo, –, He's, Shams Charania, Pat McAfee, he's, Zach Lowe, Max Kellerman, Suzy Kolber, Robert Griffin III, Steve Young, Jalen Rose, We're, Alex, you've, Morgan, Cooper Flagg, Flagg, CNBC's Jess Golden, hasn't, Erik, Hag, Ruud van Nistelrooy, Ruben Amorim, Shohei, — Dwyane Wade, Wade, Michelangelo's David, Dwyane Wade
Organizations:
CNBC, ESPN, Walt Disney Company, Cable, Warner Bros . Discovery, Paramount Global, Disney, ESPN –, Monday, Football, NBA, WNBA, NHL, MLB, College Football, ACC, Masters, Wimbledon, UFC, Revenue, Flagship, CNBC Sport, Morgan Stanley Wealth Management, Gatorade, Manchester United, archrival Manchester City, English Premier League, Sky Sports News, Los Angeles Dodgers, Major League Baseball, Kaseya, Union of European Football Associations, The, Pickleball, CBS, Fox Sports, December's APP, ESPN Headquarters, Washington Post, The Washington Post
Locations:
Duke, Los Angeles, Dallas, Atlanta, Portuguese, Japan, Miami, Europe, Fort Lauderdale , Florida