The woman in the video looks resolute, and a little sad, as she cuts up a pack of birth control pills. “These silly little pills have literally ruined me as a person,” reads the caption. Anecdotal reports from news outlets have suggested that women are quitting the pill in large numbers because of this type of online post. But, according to initial data, prescriptions for the birth control pill are not actually declining at all. Even among those aged 15 to 34, who would be most likely to see negative social media posts, Trilliant found prescriptions had increased.

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Persons: “, ”, Deborah Bartz, Trilliant Organizations: Brigham, Women’s, Trilliant Health Locations: United States