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Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailI left a job at Apple to open a BBQ restaurant in Mexico City—it made $9 million in sales last yearDan Defossey, originally from Long Island, New York, moved to Mexico over a decade ago as an employee for Apple. It wasn't long before he pivoted and co-founded Pinche Gringo BBQ, where customers are served a uniquely American food in the heart of Mexico City. Today, he is the CEO of a group of barbecue restaurants that brought in over $9 million in 2022.
Persons: Dan Defossey Organizations: Apple Locations: Mexico City, Long Island , New York, Mexico, American
Defossey and Luna opened the first Pinche Gringo restaurant in an airstream in 2013. The pair decided to name the restaurant Pinche Gringo, which means "Darn American," and pokes fun at the idea of them opening a BBQ restaurant in Mexico City. The Pinche Gringo BBQ warehouse is the biggest location and can hold up to 3,000 people. Being a Texas-style BBQ restaurant in Mexico City isn't the only thing that sets the Pinche Gringo brand apart. The group owns and operates seven restaurants, including sandwich shops, a bar, and the Pinche Gringo BBQ warehouse.
Persons: Dan Defossey, Defossey, Roberto Luna, Luna, Tasia Jensen, Beatriz Bajuelos Castillo Organizations: America Corps, Apple, Marketing, Latin America, Mexico City, CNBC, Defossey, Mexico City isn't, Grupo, Grupo Chilangogringo Locations: Long Island , New York, Texas, New York, Mexico City, Mexico, United States, Jamaica, agua horchata
Defossey and Luna opened the first Pinche Gringo restaurant in an airstream in 2013. The pair decided to name the restaurant Pinche Gringo, which means "Darn American," and pokes fun at the idea of them opening a BBQ restaurant in Mexico City. The Pinche Gringo BBQ warehouse is the biggest location and can hold up to 3,000 people. Being a Texas-style BBQ restaurant in Mexico City isn't the only thing that sets the Pinche Gringo brand apart. The group owns and operates seven restaurants, including sandwich shops, a bar, and the Pinche Gringo BBQ warehouse.
Persons: Dan Defossey, Defossey, Roberto Luna, Luna, Tasia Jensen, Beatriz Bajuelos Castillo, DeFoseey, Groupo Organizations: America, Apple, Marketing, Latin America, Mexico City, CNBC, Defossey, Mexico City isn't Locations: Long Island , New York, Texas, New York, Mexico City, Mexico, United States, Jamaica, agua horchata
MEXICO CITY, Feb 11 (Reuters) - As the United States gears up for the Super Bowl on Sunday, one Texan restaurant in Mexico City is looking to offer patrons an authentic American experience with a party that promises a stadium-like atmosphere in a renovated warehouse. "There's a lot more that unites us than what divides us, we want to celebrate that," Defossey said, and on Sunday he hopes to unite people with the complete Super Bowl experience including barbecue and beer. Defossey's annual Super Bowl party will offer patrons authentic Texan barbecue food as they watch the Philadelphia Eagles take on the Kansas City Chiefs. Mexico hosts the American Bowl exhibition game series which featured the Dallas Cowboys, Indianapolis Colts, Miami Dolphins and Pittsburgh Steelers playing in the capital. Reporting by Angelica Medina in Mexico City; Editing by David GregorioOur Standards: The Thomson Reuters Trust Principles.
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