“The longer-form videos on YouTube are actually in decline year over year,” Mr. Lynch said.
Some invested heavily in building in-house studios or bought them, as Vox Media did when it acquired the film and TV producer Epic in 2019.
Perhaps the most ambitious of these studios was Condé Nast Entertainment, a prominent division within Condé Nast in charge of developing articles from publications such as The New Yorker, Wired and Vanity Fair — intellectual property, in Hollywood parlance — into major motion pictures and TV shows.
“Cat Person,” a film based on a viral New Yorker short story that explores uncomfortable relationship dynamics, premiered at the Sundance Film Festival this year.
And online viewership is increasingly shifting to platforms like TikTok and YouTube, where shorter content is king and monetization elusive.
Persons:
” Mr, Lynch, Condé Nast, Dawn Ostroff, Agnes Chu, David Grann, Robert Redford
Organizations:
YouTube, Hollywood, Vox Media, Condé Nast Entertainment, Yorker, Wired, CW, Spotify, Disney, Sundance, Globe
Locations:
”, Condé, Hollywood