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☆ The ‘New Chinese style’ trend isn’t exactly new, but it’s proving lucrative
▼ + stars: | 2024-06-16 | by ( Christy Choi | ) edition.cnn.com time to read: +8 min

On Chinese social media platforms Weibo and Xiaohongshu, searches for “new Chinese style” and “new Chinese style outfits” hashtags exceeded 100 million in early April, according to state news agency Xinhua. “There is no set rule in the ‘new Chinese style’ (trend) that you must follow, so it is more inclusive. Riding the ‘new’ Chinese style waveFashion designers like Samuel Gui Yang, whose collections have long taken inspiration from Chinese heritage, are seeing more interest from mainland China turn to their brands due to the “new Chinese style” trend. Designer Huang Weizhe, who goes by Azhe online, often posts ideas about how to embrace the "new Chinese style" trend. But some of the “new Chinese style” products are “shoddily made” she said, though she thinks that their designs will improve with time.

Persons: CNN —, Liang Ben, ”, didn’t, Momo, Xiaohongshu, Huang Weizhe, Huang, Samuel Gui Yang, ’, Chang, Yang, Ang Lee’s, “, Hong, Bruce Lee, Eileen Chang, Ian Hylton's, Ian Hylton, Tang, ” Hylton, Min Liu, Min, Hylton, Min “, China’s TikTok, shoddily Organizations: CNN, China News Service, Xinhua, China National Textile and Apparel, Shanghai Fashion, CCTV Locations: China, Shanghai, Beijing, Chengdu, Cao, Shandong, Weibo, London, Hong Kong, American, State, Shandong province

☆ Rihanna’s makes Chinese street food to promote Fenty Beauty to China’s Gen Z
▼ + stars: | 2024-05-22 | by ( Stephy Chung | ) edition.cnn.com time to read: +4 min

She’s a business mogul in every sense: Aside from a prolific music career, she’s launched successful brands including her cosmetics empire Fenty Beauty – worth an estimated $2.8 billion according to Forbes – and her lingerie label Savage X Fenty. Her latest move in China to promote makeup products is something of a masterclass in how to tap into its lucrative – mostly online – Gen Z market. On Tuesday night, the chart-topping singer attended a Fenty Beauty pop-up held at a Shanghai photography museum, “servin’ face” according to brand’s Instagram, and “jianbing” – a popular Chinese breakfast crepe that costs about a dollar. In a screengrab from Instagram, Rihanna makes jianbing in Shanghai, China, during a visit to promote Fenty Beauty. While Fenty Beauty products have been available in the country since 2019, the brand announced this March that it would be expanding its presence via Sephora stores on the mainland.

Persons: CNN —, Rihanna, She’s, she’s, Forbes –, brand’s Instagram, ”, China’s TikTok, “, Guo Pei, jianbing, RihannashowsupinShanghai, Gucci, Dior, Louis Vuitton Organizations: CNN, Vogue China, Academy of China Council, Promotion of International Trade Locations: China, Shanghai, Instagram, Weibo, Shandong, ”, China’s Shandong province, Jianbing, Douyin

☆ China’s TikTok wins while U.S. dillydallies
▼ + stars: | 2023-01-06 | by ( Ben Winck | ) www.reuters.com time to read: +3 min

WASHINGTON, Jan 6 (Reuters Breakingviews) - The United States has a new kind of Trojan horse. The White House tasked the Committee on Foreign Investment in the United States with deciding whether TikTok can cut a deal to mitigate risks. While the Biden administration mulled an executive order, the measure was shelved, too, as CFIUS talks continued, Politico reported in December. Follow @BenWinck on TwitterCONTEXT NEWSThe United States banned the use of TikTok on government devices on Dec. 30. TikTok recently paused plans to hire consultants that would help enact a security deal with the United States, according to a Reuters article.

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