This as-told-to essay is based on a conversation with Cheah Wenqi , the 28-year-old cofounder of a Singapore-based media company. I was in my third year at Nanyang Technological University in Singapore when I cofounded a media company with three friends. Some of the videos we worked on for our class went viral, which is when we started thinking about creating our own platform. In my final years with the company, I headed the product growth and development team and worked on developing our YouTube page. After around five years on the job, I started thinking about what's next.

---

Persons: Cheah Wenqi, I, what's, Cheah, TikTok, Instagram, I'm Organizations: Nanyang Technological University, Central Locations: Singapore, Japan, China, Central Asia