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It's an effort to diversify viewership and advertising opportunities — and to capitalize on a growing Hispanic streaming audience. Hispanic audiences spend nearly nine hours per day consuming media, the majority of which is TV viewership, according to a recent study from Nielsen based on viewership habits from July. The study noted the Hispanic audience has been at "the forefront of cord-cutting," making it a growing majority of streaming viewership, too. According to the findings, Hispanic viewers spend more than 50% of their time consuming TV through streaming, eclipsing the general population, at nearly 40%. Traditional media companies across the board have been doling out cash for sports as live games still command the highest traditional TV viewership.
Persons: Roberto Firmino, Eder Militao, NBCUniversal's, It's, Shirin Malkani, Perkins, Lea, Eli Velazquez, Lionel Messi Organizations: Liverpool, Real Madrid, UEFA Champions, Liverpool FC, Anfield, . Media, Canela Media, Telemundo, ESPN, Nielsen, Telemundo Deportes, Major League Soccer's Inter Miami Locations: Real, Liverpool, England, Spanish, U.S
Tech is disrupting all areas of media and entertainment, and investors are rushing to cash in. Startups are attracting millions in investments to change how content is made, distributed, and more. Here are 18 pitch decks that startups used to fundraise for Seed and Series A rounds and beyond. New startups are raising capital to jump on audiences' shift to streaming, change hidebound production practices, and more. Insider talked with founders about the pitches they used to raise millions and innovate in content creation and distribution.
Persons: Isabel Rafferty, Mila Kunis, John Attanasio Organizations: Morning, Canela, Latina
Tech is disrupting all parts of media and entertainment, and investors are rushing to cash in. These pitch decks show how their founders sold their vision to raise outside capital from VCs. Technology is upending all facets of media and entertainment. Insider talked with founders about the pitches they used to raise millions and innovate in content creation and distribution. Check out the examples below to learn more about how these and other founders have sold their vision.
Tech is disrupting all parts of media and entertainment, and investors are rushing to cash in. These pitch decks show how their founders sold their vision to raise outside capital from VCs. Technology is upending all facets of media and entertainment. Insider talked with founders about the pitches they used to raise millions and innovate in content creation and distribution. Check out the examples below to learn more about how these and other founders have sold their vision.
An upstart Spanish-language streamer is taking a big step into original content. Those networks and other Spanish-language content have captured some of the fastest-growing traditional TV audiences when it comes to average daily household viewership, according to data provider Samba TV. Canela said its streaming platform, which is available in the U.S., Mexico and Colombia, has 23 million unique users. Similar free ad-supported streaming services like Paramount Global's Pluto and Fox's Tubi have said they have nearly 70 million and 51 million active users, respectively. By the end of 2022, it will have 537 hours of original content.
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