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Stock Chart Icon Stock chart icon DigitalBridge's year-to-date stock performance. Stock Chart Icon Stock chart icon Pactiv Evergreen's year-to-date stock performance. Stock Chart Icon Stock chart icon Anheuser-Busch's year-to-date stock performance. Stock Chart Icon Stock chart icon SoundHound AI's year-to-date stock performance. watch nowJim Cramer's Guide to Investing Click here to download Jim Cramer's Guide to Investing at no cost to help you build long-term wealth and invest smarter.
Persons: It's, Pactiv, SoundHound, Jim Cramer's Organizations: Anheuser, Busch, Constellation Brands, Nvidia
Cramer's Lightning Round: Wait to buy Walgreens
  + stars: | 2024-02-14 | by ( Julie Coleman | ) www.cnbc.com   time to read: +1 min
Stock Chart Icon Stock chart icon Marathon Digital's year-to-date stock performance. Stock Chart Icon Stock chart icon Walgreens' year-to-date stock performance. Stock Chart Icon Stock chart icon First Watch Restaurant Group's year-to-date stock performance. Stock Chart Icon Stock chart icon Zoominfo's year-to-date stock performance. Stock Chart Icon Stock chart icon Anheuser-Busch's year-to-date stock performance.
Persons: BUD Organizations: Walgreens, Anheuser, Busch, TAP, Constellation Brands, Charitable Trust
Super Bowl Ads Ditch Politics for Celebs, Taylor Swift and AI
  + stars: | 2024-02-08 | by ( Feb. | At A.M. | ) www.usnews.com   time to read: +4 min
By Sheila Dang(Reuters) - Fans can expect celebrities and more lighthearted commercials, along with glimpses of Taylor Swift, during the Super Bowl on Sunday, as corporate advertisers avoid the recent practice of using the big game to promote social causes. While high-priced Super Bowl commercials often play for laughs in trying to make an impression, the flashy productions can also reflect the national mood. Budweiser in 2017 used the Super Bowl to depict Anheuser-Busch's founder making the journey from Germany to America in 1857, encountering xenophobia and discrimination along the way. NONPROFITS GET IN ON THE GAMEWhile corporations may steer clear of potentially divisive issues, at least two nonprofits have announced Super Bowl ads. People for the Ethical Treatment of Animals (PETA) will air a tense anti-cheese commercial featuring actress Edie Falco and a mother cow in distress.
Persons: Sheila Dang, Taylor Swift, , Kim Whitler, Lionel Messi, Swift, Travis Kelce, Charles R, Taylor, “ It's, ” Taylor, Bud Light, Light Genie, Dana White, Hall, Peyton Manning, Todd Allen, Whitler, ” Whitler, Robert Kraft, Clarence B, Jones, Martin Luther King Jr, Edie Falco, Bill Berkrot Organizations: University of Virginia’s Darden School of Business, Procter & Gamble, Budweiser, Anheuser, Clydesdale, Super Bowl, NFL, San Francisco 49ers, Kansas City Chiefs, Chiefs, Villanova University School of Business, Swift, CBS, UFC, Hall of Fame, Google, Foundation, Combat, New England Patriots, Clarence, Animals, PETA Locations: Germany, America, Israel, Austin
NEW YORK (AP) — Budweiser is bringing back some familiar characters this year in its Super Bowl ad. Some advertisers are releasing ads ahead of Super Bowl 58 in the hope of capitalizing on the buzz that builds as the game approaches. Bud Light also angered supporters of transgender rights who felt it abandoned Mulvaney. “The first Super Bowl spots to be released embrace light humor," said Northwestern University marketing professor Tim Calkins. "This isn’t a surprise; safety is key when advertising on the Super Bowl so most advertisers will stay far away from controversial topics.”As always, commercials are stuffed — even overstuffed — with celebrities.
Persons: Bud Light, influencer Dylan Mulvaney, , , Ray Taylor, they’ve, hasn't, Lionel Messi, Kate McKinnon, Pete Davidson, Tim Calkins, Vince Vaughan, Tom Brady, Brady miffed, Wayne Gretzky Organizations: Budweiser, Super, advertising's, CBS, Paramount, Nickelodeon, Anheuser, Busch, Villanova School of Business, ” Anheuser, Bud, Kawasaki, Northwestern University Locations: Labrador, America
Cramer's Lightning Round: 'Stay away' from Catalent
  + stars: | 2023-11-29 | by ( Julie Coleman | ) www.cnbc.com   time to read: +1 min
Stock Chart Icon Stock chart icon Vishay Intertechnology's year-to-date stock performance. Stock Chart Icon Stock chart icon Abbott Laboratories' year-to-date stock performance. Stock Chart Icon Stock chart icon Anheuser-Busch's year-to-date stock performance. Stock Chart Icon Stock chart icon Catalent's year-to-date stock performance. Stock Chart Icon Stock chart icon Moelis & Company's year-to-date stock performance.
Persons: Vishay, you've, Lads, Jim Cramer's Organizations: Abbott Laboratories, Anheuser, Moelis Locations: Catalent
Anheuser-Busch InBev's Bud Light will again become the official beer sponsor for the Ultimate Fighting Championship with a six-year marketing partnership, the companies announced Tuesday. As part of the agreement, Bud Light will receive exclusive and prominent branding at UFC fights and events, as well as in-arena promotion. The agreement comes on the heels of a conservative boycott against Anheuser-Busch's Bud Light that began this spring when the brand partnered with transgender influencer Dylan Mulvaney. The partnership grants Bud Light visibility in an estimated 900 million TV households in more than 170 countries. "Anheuser-Busch and Bud Light were UFC's original beer sponsors more than fifteen years ago.
Persons: Busch, Bud Light, Bud, influencer Dylan Mulvaney, Dana White, Donald Trump's, Brendan Whitworth, White Organizations: Anheuser, CNBC, UFC, Modelo Especial, U.S, Busch, Modelo, Constellation Brands, Holdings Inc, Bud Locations: Las Vegas
TALLADEGA, Ala. (AP) — Ross Chastain, the runner-up in NASCAR's championship last season, crashed out of Sunday's playoff race at Talladega Superspeedway in a collision with fellow title contenders Kyle Busch and Christopher Bell. Chastain was in a pack of cars racing to the flag that marked the end of the first stage. Busch hit the wall trying to avoid running into the back of Stenhouse, just as Chastain tried to slide through the middle to advance his position. That caused the Chevrolet from Trackhouse Racing to hit the wall and take a second hit from Bell. Chastain, who won at Talladega last year, has struggled in his four previous starts on Charlotte's hybrid road course/oval track.
Persons: — Ross Chastain, Kyle Busch, Christopher Bell, Chastain, Ricky Stenhouse, Busch, Stenhouse, ” Chastain, , , we'll, Joey Logano, William Byron Organizations: Talladega, Chevrolet, Busch, Trackhouse, Bell, Charlotte Motor, , Martinsville Speedway, Texas, 300th, Hendrick Motorsports, NASCAR, Charlotte Motor Speedway Locations: Ala, Talladega
Target CEO Brian Cornell said "negative reaction" to the retailer's Pride merchandise hurt sales and contributed to the disappointing quarterly results that the company reported on Wednesday. He said the company saw behavior by some shoppers in June that "caused our teams to feel unsafe at work." He said the effort helps Target better reflect the communities it is in, which "adds tremendous value for our shareholders." When Target reported its results Wednesday, executives declined to estimate the financial hit from the Pride merchandise response. Some of the merchandise that came under fire was made by vendors rather than part of Target's own brands.
Persons: Brian Cornell, Cornell, Bud Light, influencer Dylan Mulvaney, Disney, Ron DeSantis, Michael Fiddelke Organizations: Target, Anheuser, Florida Gov, Associated Press Locations: Florida, North Carolina
The Bud Light owner has faced months of lagging US sales since April. The backlash began after transgender influencer Dylan Mulvaney posted a Bud Light promotion. The beer company has faced lagging sales and backlash after Bud Light's promotion with Dylan Mulvaney, a transgender influencer. The decision follows a months-long plunge in Bud Light sales. Bud Light has been embroiled in backlash since April when Mulvaney posted a Bud Light promotion on her Instagram.
Persons: Bud, influencer Dylan Mulvaney, Bud Light, Bud Light's, Dylan Mulvaney, Brendan Whitworth, , Mulvaney Organizations: Anheuser, Busch, Wall Street Journal, Service, Privacy, Corporate, Bud Light, Modelo Especial Locations: Wall, Silicon, Mexican
Modelo passed Bud Light, which has been the subject of a boycott by conservatives. It recently took the crown from Bud Light, which saw its market share drop to 7%. "Modelo and Michelob Ultra (another Anheuser-Busch brand) both were on track to eventually overtake Bud Light," Maloney wrote, citing long-term market share data. "Everybody kinda figured Bud Light was getting hit by that boycott, so it fell out of No. But Neil Reid, a professor at the University of Toledo who studies the beer industry, told Reuters that the Bud Light boycott is lingering longer than expected.
Persons: Bud Light, El Rey, Bump Williams, influencer Dylan Mulvaney, Jennifer Maloney, Bud Light's, Maloney, Jack Hough, Light, Hough, Corona, Neil Reid Organizations: Modelo, Service, Anheuser, Street Journal, Busch, Fox, Northwestern University, University of Toledo, Reuters, Bud Light Locations: Wall, Silicon, El, Modelo
Anson Frericks, a former executive at Anheuser-Busch, has criticized how the company has handled the backlash against Bud Light. Now, Anheuser-Busch has gotten involved with issues that he's been fighting against, Frericks told Insider. Anheuser-Busch US CEO Brendan Whitworth hasn't explicitly defended the Bud Light partnership with influencer Dylan Mulaney, nor has he called it a mistake. The dip in Bud Light sales persisted through the end of June, USA Today reported. In a TikTok video posted at the end of June, Mulvaney alleged that Bud Light never reached out to her following the onslaught of hate she received.
Persons: Anson Frericks, Bud Light, Bud, influencer Dylan Mulvaney, Brendan Whitworth, Mulvaney, Whitworth, Frericks, he's, Busch, He's, Vivek Ramaswamy, Marc Benoiff, Brendan Whitworth hasn't, influencer Dylan Mulaney, Getty, LAURIE DIEFFEMBACQ, Dylan Mulvaney Organizations: Anheuser, Busch, Service, Whitworth, CBS, Newsweek, Street, Fox News, Daily Mail, Fox, Bud, MAG, AFP, Pride Month, Human, USA Locations: Wall, Silicon
Bud Light posted a meme on Sunday that seemed to poke fun at the brand's handling of backlash it's faced. The backlash began in April, after Bud Light partnered with transgender influencer Dylan Mulvaney. A video clip posted on Sunday to Bud Light's Twitter and Instagram shows a woman eating a watermelon, a Bud Light can on a picnic table behind her while severe wind whips trash and sends people scurrying. Conservatives are calling for Bud Light boycotts, while advocates are asking the brand to support the transgender community. The recent post from Bud Light, though, seemed to meme-ify Bud Light's own handling of the backlash — silently waiting out the storm of outcry.
Persons: Bud Light, it's, influencer Dylan Mulvaney, Bud Light's, Bud, Brendan Whitworth, Larry Kopp, they're, Busch, Mulvaney, Kopp, Drew Kerr, we've, Kerr Organizations: Service, Bud Light's Twitter, Anheuser, Busch, Bud Light, Mulvaney, TASC Locations: Wall, Silicon
The company's Bud Light brand saw backlash over a promotion that featured a transgender influencer. The CEO didn't say whether he thought the promo a "mistake," but said the brand would continue to support LGBTQ+ organizations. Analysts from JP Morgan have also warned that sales could continue to drop, and predicted some consumers will swear off Bud Light "for the foreseeable future." Anheuser-Busch is now spending nearly three times more on Bud Light advertising, Whitworth told CBS Wednesday. The Bud Light brand has also donated to anti-LGBTQ+ politicians in the past, the interviewers pointed out in the CBS segment.
Persons: Bud, , Brendan Whitworth, Bud Light, influencer Dylan Mulvaney, Whitworth, it's, Mulvaney, JP Morgan, We'll, we've Organizations: CBS, Service, Privacy, Anheuser, Target, Busch, JP, Bud Light
For companies like Target and Disney, it is unclear if boycotts will hit sales. The company said it has not changed any policy on decorations and is encouraging stores to celebrate Pride Month. Despite the mounting headlines and sustained criticism of Bud Light, corporate boycotts are "overstated," and those offended by campaigns tied to Pride Month are in the "minority," Ellis said. Bud Light appears to be an outlierIn April, the brewer ran a March Madness promotion with trans influencer Dylan Mulvaney, who shared a customized Bud Light can on Instagram. Justin Sullivan | Getty ImagesIt isn't just Bud Light — brands across the board are facing calls to boycott their goods or services.
Persons: Gene Kim, Bud Light, Anson Frericks, Starbucks baristas, Sarah Kate Ellis, Ellis, Dylan Mulvaney, Brendan Whitworth, — Alissa Heinerscheid, Daniel Blake —, Bump Williams, Busch, Frericks, Bud, Marcel Marcondes, Marcondes, Justin Sullivan, Jack Daniel's, Lawrence Glickman, Glickman, baristas, hasn't, Disney isn't, Ron DeSantis, Lindsey Roeschke, Brayden King, King, David Cliff, Nurphoto Organizations: Anheuser, Busch, Target, Disney, Starbucks, Pride Month, Target's, Pride, GLAAD, Mulvaney, CNBC, Gay, Chamber, Commerce, Cannes Lions International, Creativity, Brands, Kohl's, Nike, Adidas, Ford, Associated Press, American Studies, Cornell University, Consumer, Walt Disney Co, Florida Gov, Brand Intelligence, Morning, Northwestern University, Getty Locations: U.S, America, San Francisco , California, Oklahoma, Florida
Anheuser-Busch InBev's Bud Light nightmare won't last forever, according to Deutsche Bank. Anheuser-Busch's U.S.-listed shares are down nearly 15% in the second quarter, driven largely by consumers fleeing the Bud Light brand over a collaboration with transgender influencer Dylan Mulvaney. BUD 3M mountain Bud Light stock has dropped nearly 15% in the second quarter. "Our proprietary dbDIG survey data suggests that 24% of Bud Light consumers no longer buy the brand with another 18% buying less. The company is slated to report second-quarter earnings in early August, and Collett expects the Bud Light parent to reduce or remove its full-year guidance.
Persons: Busch, Bud, influencer Dylan Mulvaney, Mitch Collett, Bud Light, Collett, — CNBC's Michael Bloom Organizations: Anheuser, Deutsche Bank, , Busch's, Bud Light, Bud, Busch InBev Locations: Busch's U.S, U.S, Mexico, Brazil, China
MLB roundup: Giants walk it off vs. Padres again
  + stars: | 2023-06-21 | by ( ) www.reuters.com   time to read: +10 min
[1/5] Jun 20, 2023; San Francisco, California, USA; San Francisco Giants celebrate with designated hitter Joc Pederson (23) after winning the game against the San Diego Padres on a walk off walk at Oracle Park. Stroman (9-4) gave up five hits, struck out five and walked one. Raisel Iglesias allowed one run in the ninth inning yet still earned his 10th save. Blue Jays 2, Marlins 0Ernie Clement broke a scoreless tie in the eighth inning by lofting a soft RBI single to center, helping Toronto beat host Miami. Cole (8-1) allowed four hits, struck out eight and walked one.
Persons: Joc Pederson, Stan Szeto, Josh Hader, Hader, Nick Martinez, Luis Matos, Patrick Bailey, Casey Schmitt, David Villar, Pederson, Tyler Rogers, Fernando Tatis Jr, Elly De La Cruz, TJ Friedl, Nolan Jones, Christian Arroyo, Adam Duvall, Masataka Yoshida, Kutter Crawford, Corey Kluber, Bailey Ober, Clayton Kershaw, Reid Detmers, Michael Busch's, Chris Devenski, Will Smith, Kershaw, Evan Phillips, Detmers, Tucker Barnhart, Mike Tauchman, Marcus Stroman, Mark Leiter Jr, Adbert Alzolay, Johan Oviedo, Framber Valdez, Alex Bregman, Jose Altuve, Ryan Pressly, Justin Verlander, Austin Riley, Matt Olson, Eddie Rosario, Ronald Acuna Jr, Spencer Strider, Raisel Iglesias, Brandon Marsh, Bryce Harper, Kyle Schwarber, Realmuto, Ranger Suarez, Ernie Clement, George Springer, Yimi Garcia, Jordan Romano, Tanner Scott, Miami's Luis Arraez, Daniel Lynch, Lynch, Scott Barlow, Matt Beaty, Michael Lorenzen, Kerry Carpenter, Zach McKinstry, Aaron Hicks, Hicks, Anthony Santander, Kyle Bradish, Isaac Paredes, Dylan Carlson, Jordan Montgomery, Louis, MacKenzie Gore, Gore, Gerrit Cole, Anthony Rizzo, Cole, Billy McKinney, Jarred Kelenic, George Kirby, Kirby, Andres Gimenez, Amed Rosario, Jose Ramirez, Enyel De Los Santos, Tony Kemp, Trevor May, William Contreras, Bryse Wilson, Joel Payamps, Devin Williams, Ketel Marte, Colin Rea, Austin Adams, Zach Remillard, Elvis Andrus, Eloy Jimenez, Andrus, Corey Seager, Adolis Garcia, Grant Anderson Organizations: San Francisco Giants, San Diego Padres, Oracle, Giants, The Padres, Reds, Cincinnati, The Reds, Tampa Bay Rays, Rockies, Red Sox, Twins, Boston, Dodgers, Angels, Los Angeles Dodgers, Los Angeles Angels, Cubs, Pirates, Chicago, Pittsburgh, The Pirates, Astros, Mets, Houston, New York, Braves, Phillies, Atlanta, Philadelphia, Blue Jays, Marlins, Toronto, Miami, Former Marlins, Royals, Tigers, Kansas City, Detroit, Rays, Baltimore, ORioles, Tampa, Cardinals, Nationals, Washington, The Cardinals, Montgomery, Yankees, Mariners, Cleveland, Oakland, Guardians, Brewers, Diamondbacks, Milwaukee, The Brewers, White Sox, Rangers, Texas, The Texas, Thomson Locations: San Francisco , California, USA, San Diego, Colorado, Boston, Minneapolis, Anaheim , Calif, Kershaw, Chicago, Valdez, Houston, Kansas, St . Petersburg, Fla, Seattle, Rye, N.Y, Arizona
Anheuser-Busch's US CEO outlined steps the brand is taking to alleviate Bud Light backlash. This week, Bud Light lost its title as the best-selling beer brand in the US. In the video, Mulvaney, 26, talked about a March Madness contest sponsored by Bud Light, and how she was celebrating her "day 365 of womanhood." A decline in Bud Light sales has persisted. Earlier this week, the Bud Light beer brand ceded its title as the best-selling beer brand in the US to Modelo Especial beer, after the beer brand's sales dropped by 23% in May, according to data compiled by consumer-behavior research firm Circana and shared with Insider.
Persons: Bud, Bud Light, , Bud Light's, Brendan Whitworth, Whitworth, you've, influencer Dylan Mulvaney, Mulvaney Organizations: Service, Anheuser, Busch, Bud, Bud Light, Modelo Especial
Anheuser-Busch's US CEO outlined steps the brand is taking to alleviate Bud Light backlash. This week, Bud Light lost its title as the best-selling beer brand in the US. In the video, Mulvaney, 26, talked about a March Madness contest sponsored by Bud Light, and how she was celebrating her "day 365 of womanhood." A decline in Bud Light sales has persisted. Earlier this week, the Bud Light beer brand ceded its title as the best-selling beer brand in the US to Modelo Especial beer, after the beer brand's sales dropped by 23% in May, according to data compiled by consumer-behavior research firm Circana and shared with Insider.
Persons: Bud, Bud Light, , Bud Light's, Brendan Whitworth, Whitworth, you've, influencer Dylan Mulvaney, Mulvaney Organizations: Service, Anheuser, Busch, Bud, Bud Light, Modelo Especial
Stock Chart Icon Stock chart icon Anheuser-Busch InBev shares hit a 52-week high of $67.09 on March 31. Bud Light has tried to win back customers with a $15 off rebate program on Budweiser, Bud Light, Bud Select and Bud Select 55. Stock Chart Icon Stock chart icon Target's stock hit a 52-week low on Thursday. Stock Chart Icon Stock chart icon VF Corp. shares traded as low as $16.77 on Thursday. Stock Chart Icon Stock chart icon Kohl's shares on Thursday hit a low of $17.89, the stock's lowest level since May 22, 2020, when it traded as low as $17.19.
Persons: BUD TGT, Justin Sullivan, Bud Light, Dylan Mulvaney, Pattie Gonia ., it's, Brayden King, Cowen, Vivien Azer, Miller, Azer, Bud, Brandon Bell, King, Sarah Kate Ellis, recouping, Christopher Horvers, Horvers, Wells, Edward Kelly, Kelly, Americus Reed Organizations: TAP, Anheuser, Busch, Target, VF Corp, North, Pride, Busch InBev, Coors, Molson Coors, Lite, Bud, Budweiser, Walmart, Bud Light, Companies, GLAAD, JPMorgan, Americus, University of Pennsylvania Locations: San Francisco , California, Austin , Texas, Wells Fargo
[1/2] Erik Carnell, transgender designer and artist whose products were pulled by U.S. retailer Target from its Pride Collection amid backlash from some of their customers, poses for a portrait in London, Britain, May 30, 2023. REUTERS/Dylan MartinezLONDON, May 31 (Reuters) - U.S. retailer Target's decision to remove some LGBTQ-themed merchandise after customer backlash in its stores highlights the problem with companies' "rainbow capitalism," said Erik Carnell, a transgender designer whose products were pulled from its stores. Target (TGT.N) has sold LGBTQ-related goods tied to Pride month for years. Target's collection for Pride Month, which is celebrated every year in June, includes more than 2,000 products, including Carnell's Abprallen brand. "We stand with you now and will continue to do so - not just during Pride Month, but each and every day," he said.
Persons: Erik Carnell, Dylan Martinez, Carnell, influencer Dylan Mulvaney, Brian Cornell, Etsy, Helen Reid, Siddharth Cavale, Kate Masters, Matt Scuffham, Deepa Babington Organizations: U.S, Target, REUTERS, Dylan Martinez LONDON, Kohl's, Pride Month, Anheuser, Reuters, Business, Pride, Thomson Locations: London, Britain, New York
In a battle of beer makers, Molson Coors (TAP) has had the advantage lately over rival Constellation Brands (STZ). Molson Coors has a diverse portfolio of popular beer brands including Coors Light and Miller Lite as well as other summer favorites Blue Moon and Leinenkugel's. Shares of TAP have gained about 17% in 2023, driven by strong beer growth and strategic partnerships. TAP STZ YTD mountain Molson Coors vs. Constellation Brands YTD performance At Club holding Constellation, its core beer brands are Corona, Modelo and Pacifico. While Molson Coors is catching much of the Bud Light exodus, Constellation's popular beer brands will also be a beneficiary.
Persons: Molson, Molson Coors, Miller, Bud Light's, influencer, Bud Light, BUD, Jim Cramer, Roth, Jim, Bud, Roth MKM, STZ, Gerald Pascarelli, Seltzer, Pascarelli, it's, Filippo Falorni, Falorni, Filippo, Wedbush's, Edward Lewis, hasn't, Robert Sands, Bill Newlands, Sands, Newlands, Jim Cramer's Organizations: Molson Coors, TAP, Constellation Brands, Modelo, Coors, Miller Lite, Anheuser, Busch Inbev, Club, Constellation, Corona, Nielsen, Constellation's Modelo Especial, Molson, CNBC, Coca, Citi, Falorni, STZ, Cinco de, Getty Locations: Corona, Pacifico, STZ, North, North America, Cinco de Mayo, San Diego
Mega retailer Target is pulling some of its merchandise that celebrates Pride month after threats to employees, the company said Tuesday. "Since introducing this year's collection, we've experienced threats impacting our team members' sense of safety and wellbeing while at work," a Target spokesperson said in a statement. Target did not say which items were being removed or immediately provide more details about the threats. The Target spokesperson did not answer whether those bathing suits were among the products in question. The retailer said that it has offered products to go along with Pride month for more than a decade.
Persons: Bud Light, Dylan, Mulvaney, Joe Biden Organizations: Target Corp, Mega, Target, Associated Press, Pride, Anheuser, Busch Locations: Chicago , Illinois, Chicago
The Human Rights Campaign removed Anheuser-Busch's equality score and "Best Places to Work Title." The group has since removed this designation in response to the company's handling of backlash from a Bud Light promotion that featured transgender influencer Dylan Mulvaney, USA Today reported. In April, Mulvaney posted a promotion on her Instagram that featured custom Bud Light beer cans with prints of her face. In a statement provided to Insider, Jay Brown, senior vice president of programs, research, and training at Human Rights Campaign, said the group decided to suspend Anheuser-Busch's equality score after several attempts to contact the company's executive team. Last year, the Human Rights Campaign gave Anheuser-Busch its highest equality rating: a 100 on its 2022 Corporate Equality Index score, a tool that weighs a company's corporate policies, practices, and benefits for its LGBTQ employees.
Texas Sen. Ted Cruz opened an investigation into Bud Light's partnership with trans influencer Dylan Mulvaney. Meanwhile, Texas is grappling with a migration crisis and a severe housing crisis. So, naturally, Texas Sen. Ted Cruz is opening an investigation into Bud Light. The company's partnership with Mulvaney led to right-wing calls for a boycott of Bud Light, which has impacted sales at its parent company, Anheuser-Busch. Beer marketing, however — thanks to Cruz — has all the attention of the state's top leaders in Washington.
Anheuser-Busch's global CEO Michel Doukeris discussed the impact of recent Bud Light backlash. Doukeris said the drop in Bud Light sales represented only 1% of the company's global sales volume. Previously, the Wall Street Journal reported that Bud Light Sales dropped by 17% by mid-April, per data created by Bump Williams Consulting and analyzed by Nielsen. By April 22, Bud Light sales in US stores dropped 21% compared to the previous year, per the sales data analysis reported on by the Journal. Bud Light has also reportedly offered a free case of beer to every employee of its wholesale distributors.
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