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☆ Beer giant AB InBev beats profit estimates, with Bud Light boycott set to ease one year on
▼ + stars: | 2024-05-08 | by ( Jenni Reid | ) www.cnbc.com time to read: +2 min

AB InBev Budweiser and Bud Light brand beer cans at a store in the Queens borough of New York on Feb. 28, 2024. Shares of Belgium's AB InBev rose 5% Wednesday morning after the company posted higher revenue and profit in the first quarter, as analysts said it had escaped the drag from a year-long boycott of its Bud Light brand relatively unscathed. The company nonetheless managed to increase revenue by 7.8% last year, driven by higher sales in the Asia-Pacific and Central America regions. The first-quarter results showed a 11.1% drop in sales of AB InBev's own beer brands in North America, which it said was primarily due to Bud Light. The results also flagged growth in its Corona brand, particularly for its non-alcoholic beer brand Corona Cero.

Persons: Stella Artois, Bud Light, influencer Dylan Mulvaney, Donald Trump, Jason Warner Organizations: InBev Budweiser, Bud Light, Belgium's, InBev, Light, Corona, Former U.S, InBev's, U.K, Revenue Locations: Queens, New York, Asia, Pacific, Central America, North America, China, Brazil, Colombia, Europe, Mexico, South Africa, Corona

☆ Budweiser owner AB InBev slides 4% after trading suspension as Altria sells stake
▼ + stars: | 2024-03-14 | by ( Karen Gilchrist | ) www.cnbc.com time to read: +1 min

AB InBev Budweiser and Bud Light brand beer cans at a store in the Queens borough of New York on Feb. 28, 2024. Shares of AB InBev, the world's biggest brewer, slipped more than 4% Thursday as trading resumed following a brief suspension amid emerging details of a sale by one of its major stakeholders. Trading of AB InBev resumed at 2 p.m. local time after details were released on the pricing of the share sale. AB InBev said it plans to buy back $200 million worth of shares. Altria said it planned to use the proceeds from the sale to fund additional share buybacks of its own stock.

Persons: Altria Organizations: InBev Budweiser, Bud Light, InBev, Trading, Belgium's Financial Services, Markets Authority, AB InBev Locations: Queens, New York, Belgian

☆ How Athletic Brewing Co. dominates the booming nonalcoholic beer market
▼ + stars: | 2024-03-11 | by ( Devan Burris | ) www.cnbc.com time to read: +2 min

Founded in 2017, Athletic Brewing Co. opened the doors to its nonalcoholic craft brewing facility within a year. Unlike other brewing companies, Athletic Brewing didn't cut its teeth making alcoholic beer before pivoting into nonalcoholic options. Instead, Athletic Brewing was founded on the idea that nonalcoholic beer didn't need to be a niche category with limited offerings. Fast forward to 2024, and Athletic Brewing is now dominating the nonalcoholic beer market. According to NielsenIQ data, Athletic Brewing represents 19% of the domestic nonalcoholic beer market, making it the top nonalcoholic beer brand in the country.

Persons: I'd, Bill Shufelt Organizations: Budweiser Zero, Heineken, Athletic Brewing Co, Athletic, Athletic Brewing, CNBC, Foods Locations: Connecticut

☆ Bud Light boycott likely cost Anheuser-Busch InBev over $1 billion in lost sales
▼ + stars: | 2024-02-29 | by ( Hanna Ziady | ) edition.cnn.com time to read: +2 min

London CNN —The world’s largest brewer may have lost as much as $1.4 billion in sales because of the backlash to its brief partnership with a transgender influencer to promote Bud Light beer. Anheuser-Busch InBev (BUD) reported record revenues for 2023 Thursday but said its “full growth potential was constrained” by its US business, where sales were hurt by a boycott of Bud Light over a sponsored Instagram post with Dylan Mulvaney. In North America, organic revenue, seen as the best measure of operating performance, plunged $1.4 billion last year as beer sales by volume tumbled in the region, primarily due to a decline in Bud Light sales in the United States. Bud Light sales tanked after the company’s partnership with Mulvaney sparked an anti-trans backlash and calls for a boycott. The firestorm saw Mexican lager Modelo Especial dethrone Bud Light last May as America’s top-selling beer, a title the brand had held for more than two decades.

Persons: BUD, Bud Light, Dylan Mulvaney, Beer, Mulvaney, Bud, Aarin, Hargreaves, ” Organizations: London CNN, Bud, Anheuser, Busch InBev, Bud Light, Modelo, “, Teamsters, InBev, InBev’s, Budweiser Brewing Company Locations: North America, United States, InBev’s Asia, Hong Kong, South Korea, China

☆ AB InBev profits rise despite ongoing hit from Bud Light boycott in U.S.
▼ + stars: | 2024-02-29 | by ( Jenni Reid | ) www.cnbc.com time to read: +1 min

Hiking beer prices led Budweiser owner Anheuser-Busch InBev to profit and revenue growth last year, even U.S. sales of staple brand Bud Light were curbed by boycott action. The world's biggest brewer on Thursday recorded annual revenue of $59.38 billion, up 7.8%, but shy of analyst expectations of $60.48 billion, according to an LSEG-compiled consensus. Core profit (EBITDA) rose 7% annually to nearly $20 billion, also just under a forecast of $20.1 billion. The company became embroiled in a social media-driven boycott of its core Bud Light brand in the middle of last year. It also weathered wider beer industry struggles from higher input costs and a squeeze on consumer spending.

Persons: Light, Bud Light, Michel Doukeris Organizations: Budweiser, Anheuser, Busch InBev, InBev Locations: U.S

☆ Opinion: A thrilling Super Bowl that was also about something more
▼ + stars: | 2024-02-12 | by ( Opinion Amy Bass | ) edition.cnn.com time to read: +10 min

Amy Bass Rodney BedsoleThis time around, football pundits wondered if Super Bowl LVIII would be the coronation of Chiefs coach Andy Reid and the establishment of a Kansas City dynasty with a third title in five years. This Super Bowl matchup, of course, had history. “We’re not done.”Key to any Super Bowl, of course, is the halftime show. Compared to Usher on roller skates, the commercials – which often take center stage of any Super Bowl broadcast — were relatively tame. “Taylor Swift is in Las Vegas,” commentator Ian Rappoport had assured Taylor Nation.

Persons: Amy Bass, Read, Patrick Mahomes, Mecole, ” Hardman, Tom Brady, Michael Che, ”, Donald Trump’s, Lady Gaga, Amy Bass Rodney Bedsole, Andy Reid, Kyle Shanahan’s, Mike, Taylor Swift, Travis Kelce, Reid, Kelce, Shanahan, Brock Purdy, George Kittle, Swift, Taylor, Purdy, Jake Moody’s, Harrison Butker, Moody, Butker, Mahomes, “ We’re, Usher, Alicia Keys, Lil Jon, Ludacris, Lionel Messi, Dan Marino, Jason Sudeikis shilled, Matt Damon, Ben Affleck, Jennifer Lopez, Dunkin, Robert F Kennedy Jr, ’, Kennedy, Kennedy Jr’s, Taylor —, “ Taylor Swift, Ian Rappoport, “ I’ll, —, Ashley Avignone, Joe Biden, Trump, ” Taylor, Joe Biden ”, Biden, Biden — Organizations: Manhattanville College, CNN, Kansas City Chiefs, San Francisco 49ers, Atlanta Falcons, New England Patriots, Budweiser, Denver Broncos, Chiefs, 49ers, Super, Kansas City, Verizon, PAC, “ GO CHIEFS, NFL, Truth Locations: America, Kansas, San Francisco, Japan, Las Vegas, Mahomes, Cetaphil’s, Massachusetts, Sephora

NEW YORK (AP) — Super Bowl Sunday is here — and, as always, there's a vast roster of advertisers ready to vie for fans' attention during game breaks. Airing a Super Bowl commercial is no easy feat. “This Super Bowl is a blast from the past. She added that “everything old is new again,” with successful Super Bowl ads or messages from the past making more returns this year. Of course, not all advertisers release their ads ahead of the game, so there will be surprises on Sunday.

Persons: ”, Linli Xu, Christopher Walken, Kate McKinnon, There’s, Jennifer Aniston, David Schwimmer, Uber, Judy ” Judy Sheindlin —, Gina Torres, Rick Hoffman, Sarah Rafferty, Patrick J, Adams, Gabriel Macht, Kimberly Whitler, “, Taylor Swift Organizations: University of Minnesota, Sunday's San Francisco 49ers, Kansas City Chiefs, CBS, Paramount, BMW, University of Virginia’s Darden School of Business, Mobile Locations: Sunday's, Labrador

☆ Super Bowl Ads Ditch Politics for Celebs, Taylor Swift and AI
▼ + stars: | 2024-02-08 | by ( Feb. | At A.M. | ) www.usnews.com time to read: +4 min

By Sheila Dang(Reuters) - Fans can expect celebrities and more lighthearted commercials, along with glimpses of Taylor Swift, during the Super Bowl on Sunday, as corporate advertisers avoid the recent practice of using the big game to promote social causes. While high-priced Super Bowl commercials often play for laughs in trying to make an impression, the flashy productions can also reflect the national mood. Budweiser in 2017 used the Super Bowl to depict Anheuser-Busch's founder making the journey from Germany to America in 1857, encountering xenophobia and discrimination along the way. NONPROFITS GET IN ON THE GAMEWhile corporations may steer clear of potentially divisive issues, at least two nonprofits have announced Super Bowl ads. People for the Ethical Treatment of Animals (PETA) will air a tense anti-cheese commercial featuring actress Edie Falco and a mother cow in distress.

Persons: Sheila Dang, Taylor Swift, ”, Kim Whitler, Lionel Messi, Swift, Travis Kelce, Charles R, Taylor, “ It's, ” Taylor, Bud Light, Light Genie, Dana White, Hall, Peyton Manning, Todd Allen, Whitler, ” Whitler, Robert Kraft, Clarence B, Jones, Martin Luther King Jr, Edie Falco, Bill Berkrot Organizations: University of Virginia’s Darden School of Business, Procter & Gamble, Budweiser, Anheuser, Clydesdale, Super Bowl, NFL, San Francisco 49ers, Kansas City Chiefs, Chiefs, Villanova University School of Business, Swift, CBS, UFC, Hall of Fame, Google, Foundation, Combat, New England Patriots, Clarence, Animals, PETA Locations: Germany, America, Israel, Austin

☆ Thanks to Taylor Swift, ads aimed at women are taking the Super Bowl by storm
▼ + stars: | 2024-02-06 | by ( Jordan Valinsky | Alexandra Peers | ) edition.cnn.com time to read: +3 min

New York CNN —Women watch the Super Bowl, too, right? In a bigger shift, several longtime Super Bowl advertisers, like M&M’S, have spots featuring women who, for a change, aren’t just sipping soda in tight pants. So Cardi B plugs Duck Plump lip gloss for L’Oreal NYX Professional Makeup, the first time the brand has advertised on the Super Bowl. cosmetics, also a first-time Super Bowl advertiser, reunites (some of) the cast of “Suits” in its spot as the lawyers haul various celebrities into court. As for at least one of the potential stars of the show, despite performing in Japan the previous day, Swift will likely attend the Super Bowl.

Persons: Taylor Swift, Travis Kelce, “ Taylor, Paul Hardart, New York University’s, “ Swift, Kelce, ”, it’s, Bud Light, Scarlett Johansson, Jennifer Aniston, David Schwimmer, Kate McKinnon, “, Jenna Ortega, Swift Organizations: New, New York CNN, Super Bowl, Kansas City, New York, New York University’s Stern School of Business, CNN, San Francisco 49ers, Kansas City Chiefs, Super, CBS, Anheuser, Budweiser, “ Mayo, Embassy of Locations: New York, Kansas, Las Vegas, Hellman's, Japan, Embassy, Embassy of Japan

☆ Super Bowl commercials 2024: Crypto and AI are out, insurance and mayo are in
▼ + stars: | 2024-02-02 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +3 min

New York CNN —For many, the Super Bowl is a three-hour showcase of ads with a football game shown occasionally during the breaks. that previously used the game to “either generate awareness or establish some form of legitimacy by having a Super Bowl ad,” Hardart said. Her star power makes the Super Bowl somehow an even bigger deal, particularly to some people who might not have cared to watch the game in the past. and L’Oreal’s NYX makeup buying ads for the first-time and Dove Body Wash returning to the Super Bowl after an absence of nearly 20 years. “The game between two well-known and well-liked teams, paired with the attendance of Swift could lead this to be the largest Super Bowl audience in years,” he predicts.

Persons: Paul Hardart, New York University’s, “, ” Hardart, it’s, Bud Light, Taylor Swift, She’s, Chiefs, Travis Kelce, Hardart, ” That’s, Swift, ” Organizations: New, New York CNN, San Francisco 49ers, Kansas City Chiefs, New York, New York University’s Stern School of Business, CNN, CBS, Farm, BMW, “, Super Locations: New York, Japan, Las Vegas

NEW YORK (AP) — Budweiser is bringing back some familiar characters this year in its Super Bowl ad. Some advertisers are releasing ads ahead of Super Bowl 58 in the hope of capitalizing on the buzz that builds as the game approaches. Bud Light also angered supporters of transgender rights who felt it abandoned Mulvaney. “The first Super Bowl spots to be released embrace light humor," said Northwestern University marketing professor Tim Calkins. "This isn’t a surprise; safety is key when advertising on the Super Bowl so most advertisers will stay far away from controversial topics.”As always, commercials are stuffed — even overstuffed — with celebrities.

Persons: Bud Light, influencer Dylan Mulvaney, “, ”, Ray Taylor, they’ve, hasn't, Lionel Messi, Kate McKinnon, Pete Davidson, Tim Calkins, Vince Vaughan, Tom Brady, Brady miffed, Wayne Gretzky Organizations: Budweiser, Super, advertising's, CBS, Paramount, Nickelodeon, Anheuser, Busch, Villanova School of Business, ” Anheuser, Bud, Kawasaki, Northwestern University Locations: Labrador, America

☆ The Olympics tap its first-ever beer sponsor
▼ + stars: | 2024-01-12 | by ( Jordan Valinsky | ) edition.cnn.com time to read: +3 min

New York CNN —Bud Light brewer Anheuser-Busch InBev is becoming the first-ever beer sponsor for the next three Olympics and Paralympic Games — with a non-alcoholic brand taking the torch. The deal will cover the upcoming Summer Games in Paris, the Milan Winter Games in 2026, and the 2028 Summer Games in Los Angeles, which will be the first Summer Olympics to be held in the US in about three decades. Prior to this, the Olympics never had a global beer sponsorship, but local organizing committees had enlisted beer brands in the past. “Beer and sports are better together, so we are proud to be the first beer sponsor for the Olympics at the Worldwide Olympic Partner level,” said AB InBev CEO Michel Doukeris in a statement. Global sales of non-alcoholic beer have been soaring in recent years as drinkers embrace moderation with alcohol.

Persons: Bud, Corona, “, ”, Michel Doukeris, isn’t, Marcel Marcondes, ” Doukeris, CNN’s George Ramsay Organizations: New, New York CNN, Bud Light, Anheuser, Busch InBev, Paralympic, InBev, Olympic, Milan Winter Games, Asahi Breweries, Olympics, Corona Cero, Modelo, Constellation Brands, Corona, ”, CNN, Team USA, Budweiser Locations: New York, Paris, Los Angeles, Tokyo, Spain, Germany, Europe, Mexico

☆ Macy’s Thanksgiving Day Parade Shuns Boycott Demands From Hate Group
▼ + stars: | 2023-11-17 | by ( Stefanos Chen | More About Stefanos Chen | ) www.nytimes.com time to read: 1 min

group is organizing a boycott of Macy’s Thanksgiving Day Parade over performances by nonbinary Broadway actors, in the latest attempt to force companies to reverse course on social issues that some far-right groups consider too liberal. But the parade has long had close ties to Broadway, one of the most L.G.B.T.Q. The group, which is called One Million Moms, says it has drawn about 33,000 signatures in support of its boycott. But it appears to have overplayed its hand, said Scott Galloway, a professor of marketing at New York University Stern School of Business. “I think this is the easiest ‘no’ in the history of Macy’s,” Mr. Galloway said.

Persons: nonbinary, ’, Scott Galloway, Mr, Galloway, ” Organizations: nonbinary Broadway, Budweiser, Broadway, New York University Stern School of Business

LONDON (AP) — One year after Qatar hosted the men’s World Cup, the gas-rich emirate and soccer governing body FIFA were urged Thursday by human rights group Amnesty International to do more for migrant workers who were essential to prepare the tournament and still face labor abuses. FIFA, under a different leadership, is now embarked on a similar journey toward Saudi Arabia hosting the World Cup in 2034. “Qatar’s continued failure to properly enforce or strengthen its pre-World Cup labor reforms puts any potential legacy for workers in serious peril,” Amnesty said. A key point for activists and some FIFA member federations has been compensating the families of workers in Qatar who were injured or died. Weeks before the World Cup started, FIFA’s top lawyer had said it was open to helping create a compensation fund.

Persons: ”, Steve Cockburn, “ Qatar’s, “, Weeks, Michael Llamas Organizations: —, Qatar, FIFA, Amnesty, Progress, “ Qatar, United Nations, International Labor Organization, Labor, ” Amnesty, InBev, Budweiser, ” FIFA, “, ILO, Ministry of Labor Locations: Qatar, United States, Saudi Arabia, Gibraltar, “, Geneva

LONDON/COPENHAGEN, Nov 2 (Reuters) - Global brewers AB InBev (ABI.BR) and Carlsberg (CARLb.CO) this week played down concerns among some investors that demand for weight-loss drugs may lead to a sharp drop in beer drinking. But AB InBev Chief Executive Michel Doukeris likened the concerns to others, such as how cannabis could disrupt various sectors, which he said were often short-lived. Some clinical trials on rodents have found treatment with GLP-1 agonists reduces alcohol consumption, eases symptoms of alcohol withdrawal and more. AB InBev has a big U.S. business, but earns more revenue in the Middle Americas and has a large footprint in countries like Brazil. Such emerging markets often have lower obesity rates, while weight-loss drugs are unlikely to be available or affordable there any time soon.

Persons: Nordisk's Wegovy, Michel Doukeris, Jacob Aarup, Andersen, Moritz Kronenberger, Janus Henderson, Tom O'Hara, O'Hara, Wegovy, Emma Rumney, Jacob Gronholt, Matthew Scuffham, Alexander Smith Organizations: Global, AB InBev, Carlsberg, Nordisk's, InBev, Reuters, Budweiser, World Health Organization, WHO, Germany's Union Investment, Brewers, Pedersen, Thomson Locations: COPENHAGEN, United States, Brazil, Asia, China, Danish, U.S, London, Copenhagen

FIFA allocated the 2030 World Cup to Spain, Portugal and Morocco last week but also said Uruguay, Argentina and Paraguay would host three matches to mark the tournament's centenary. Victor Matheson, sports economist at College of the Holy Cross in Massachusetts, said the 2030 World Cup proposal was "extremely well done" on FIFA's part. BEER BACK ON TAPThe World Cup in Qatar also had to contend with strict controls on alcohol. Two days before the tournament kicked off, Budweiser, the official beer of the World Cup, had taps at stadiums turned off by Qatari officials. "Like it or not, that's what ends up happening and everyone in the end remembers how great Lionel Messi was and how Argentina won the World Cup," he said.

Persons: Bob Dorfman, It's, Victor Matheson, Matheson, Vijay Setlur, Dorfman, Lionel Messi, Rohith Nair, Aadi Nair, Ahmed Eljechtimi, Toby Davis Organizations: FIFA, Pinnacle Advertising, Reuters, College of, Qatar, Budweiser, Nations, Schulich School of Business, Argentina, Thomson Locations: Spain, Portugal, Morocco, Uruguay, Argentina, Paraguay, North Africa, Europe, Massachusetts, Qatar, Arab, Casablanca, Bengaluru

It's been 10 years since he released his cover of “Wagon Wheel,” one of the most popular country songs of all time. On Friday, he released “Carolyn’s Boy,” his eighth solo full-length album in tribute to his mom. There’s nothing somber about this tribute album — “Carolyn's Boy” is about the good times. “She was a happy person.”Optimism is found all over “Carolyn’s Boy." If anything, that is the spirit Rucker carries hopes throughout “Carolyn’s Boy": it should sound like a celebration.

Persons: Darius Rucker ’, Carolyn Rucker didn’t, It's, Darius Rucker, ”, “, ‘, I’m, Rucker, ” —, Carolyn, Darius, Al Green, ” Rucker, Hart, Danica Hart, Devynn Hart, Trea Swindle, Parton’s, Jolene ”, they’d, Sara, Ed Sheeran, He’s, Sheeran, Taylor Swift Organizations: ANGELES, —, Associated Press, Twitter Locations: London, U.S

☆ Budweiser says it has stopped chopping the tails of the iconic Clydesdale horses used in its commercials and promotions
▼ + stars: | 2023-09-21 | by ( Jennifer Ortakales Dawkins | ) www.businessinsider.com time to read: +3 min

Budweiser's famous horses will have longer tails now that the company has stopped clipping them. Anheuser-Busch, the parent company of the beer brand, said in a press release on Wednesday that it no longer clips its Clydesdales' tails, a procedure known as docking. Budweiser Clydesdales handler John Fink walks the horses prior to bathing them at Houston Polo Club. In its campaign, PETA noted that horses use their tails to communicate and swat away flies, which can carry diseases. The Clydesdale breed of horses originated in Scotland and are synonymous with the Budweiser brand .

Persons: John Fink, They've, Amy Trout Organizations: Anheuser, Busch, Budweiser, PETA, Service, Veterinary Medical Association, Houston Polo Club, Houston Chronicle, Hearst Newspapers, Getty, American, Clydesdale, Super, Pro Football Hall of Fame, Empire State Locations: Wall, Silicon, Scotland, Missouri, New England

☆ Podcast: The spy network under the sea
▼ + stars: | 2023-09-21 | by ( ) www.reuters.com time to read: +1 min

The United States and China are overhauling their espionage systems, out of sight and deep underwater, as cheaper new technology changes the game. Poland stops sending weapons to Ukraine. Assad visits China in search of funding and deeper ties. Visit the Thomson Reuters Privacy Statement for information on our privacy and data protection practices. You may also visit megaphone.fm/adchoices to opt out of targeted advertising.

Persons: Assad, Syria's Assad Organizations: Apple, Google, Reuters, Budweiser, Thomson Locations: United States, China, Poland, Ukraine, Clydesdale, Albania, America, China Poland

☆ Anheuser-Busch says it has stopped cutting tails of Clydesdales
▼ + stars: | 2023-09-21 | by ( ) www.reuters.com time to read: +1 min

The Budweiser brewing company Clydesdale horses arrive for the second 2016 U.S. presidential debate at Washington University in St. Louis, Missouri, October 7, 2016. REUTERS/Rick Wilking/File Photo Acquire Licensing RightsSept 20 (Reuters) - Brewer Anheuser-Busch said on Wednesday it has stopped cutting off the tails of Clydesdale horses used in publicity for its Budweiser brand of beer after People for the Ethical Treatment of Animals (PETA) launched a campaign against the practice. "The safety and well-being of our beloved Clydesdales is our top priority. The practice of equine tail docking was discontinued earlier this year," Anheuser-Busch, part of the Anheuser-Busch InBev (ABI.BR) global brewing giant, said in a statement. PETA launched its campaign against docking just before the big game last February.

Persons: Rick Wilking, Brewer Anheuser, Busch, Daniel Trotta, Edwina Gibbs Organizations: Budweiser, Clydesdale, Washington University, REUTERS, Animals, PETA, Anheuser, Busch, Busch InBev, American Veterinary Medical Association, Super, Thomson Locations: St, Louis , Missouri, Scotland

☆ Budweiser Parent to Stop Cutting Tails Off Clydesdale Horses After Pressure From Activists
▼ + stars: | 2023-09-20 | by ( Saabira Chaudhuri | ) www.wsj.com time to read: 1 min

This copy is for your personal, non-commercial use only. Distribution and use of this material are governed by our Subscriber Agreement and by copyright law. For non-personal use or to order multiple copies, please contact Dow Jones Reprints at 1-800-843-0008 or visit www.djreprints.com. https://www.wsj.com/business/budweiser-parent-to-stop-cutting-tails-off-clydesdale-horses-after-pressure-from-activists-40cfdf62

Persons: Dow Jones, 40cfdf62 Organizations: clydesdale

☆ Anheuser-Busch Says It Has Stopped Amputating Tails of Budweiser Clydesdales
▼ + stars: | 2023-09-20 | by ( Orlando Mayorquin | More About Orlando Mayorquin | ) www.nytimes.com time to read: +1 min

Facing pressure from animal rights activists, Anheuser-Busch announced on Wednesday that it had ended the practice of amputating the tails of its Budweiser Clydesdales, the familiar equine figures in the brewing company’s advertising campaigns for nearly a century. The move came as Anheuser-Busch, Budweiser’s parent company, has faced criticism for the practice, which is banned in several countries and has been denounced as inhumane by animal welfare organizations. “The safety and well-being of our beloved Clydesdales is our top priority,” an Anheuser-Busch spokeswoman said in a statement on Wednesday. “The practice of equine tail docking was discontinued earlier this year.”Earlier this year, Anheuser-Busch drew criticism after the release of an investigation by People for the Ethical Treatment of Animals, or PETA, that documented the amputations at breeding and training facilities for the Budweiser Clydesdales in Missouri.

Persons: “, Busch Organizations: Anheuser, Busch, Budweiser, PETA Locations: Missouri

☆ Budweiser won’t cut off the tails of its famous Clydesdale horses
▼ + stars: | 2023-09-20 | by ( Ramishah Maruf | ) edition.cnn.com time to read: +1 min

New York CNN —PETA said it’s “cracking open some cold ones” after Anheuser-Busch said it’s ending the practice of cutting the tails of Budweiser’s iconic Clydesdale horses. Budweiser has featured the horses, with their ubiquitous white feathered legs, in its ad campaigns for decades, from the holidays to the Super Bowl. But the practice of “docking,” which is when the tail’s hair is cut short and which can result in parts of the tailbone being shaved off, has long been under fire from animal rights groups. The American Veterinary Medical Association said the practice has become “cosmetically fashionable” in some breeds for competitions or shows. At least ten states have banned the docking of horses’ tails, the AVMA said.

Persons: Busch, it’s, ”, “, influencer Dylan Mulvaney’s Organizations: New, New York CNN, PETA, Anheuser, Clydesdale, Budweiser, Super, Veterinary Medical Association Locations: New York

☆ Anheuser-Busch to stop cutting off Clydesdale horse tails after backlash
▼ + stars: | 2023-09-20 | by ( Stefan Sykes | ) www.cnbc.com time to read: +2 min

Anheuser-Busch InBev said it will no longer cut the tails of the iconic Clydesdale horses used in its signature Budweiser commercials and at events, following extended backlash from animal rights groups. However, the practice known as "docking," which can involve cutting through a horse's tailbone, has come under scrutiny. Anheuser-Busch on Wednesday said it has stopped cutting off tails. PETA said it found some representatives for Anheuser-Busch have said they trimmed the hairs on the tails rather than cut them off. In a statement to CNBC, PETA said it's celebrating the beer maker's decision to stop cutting horse tails by "cracking open some cold ones."

Persons: Dylan Mulvaney, Busch Organizations: Anheuser, Busch InBev, Clydesdale, Busch, Veterinary Medical Association, Animals, Budweiser, PETA, CNBC, American Humane

☆ Kevin Hart's tequila brand strikes deal with Philadelphia Eagles as spirits push deeper into sports
▼ + stars: | 2023-09-14 | by ( Frank Holland | In Frank-Holland | ) www.cnbc.com time to read: +4 min

When the Philadelphia Eagles kick off their home opener on Thursday Night Football, the NFL team will also start a new sponsorship deal with Gran Coramino, the luxury tequila brand co-founded by comedian, entrepreneur and Philadelphia native Kevin Hart. Hart told CNBC's Frank Holland in an exclusive interview about the agreement. The Eagles hope to seize on the recent success of celebrity spirits brands, and a rise in tequila sales, as many U.S. drinkers drop beer in favor of liquor. Hart told CNBC, "It's a massive win! In recent years, spirits brands have made a push into sports sponsorships with the major American leagues.

Persons: Kevin Hart, Hart, CNBC's Frank Holland, Gran Coramino, Brian Napoli, Jalen, I've, Jaegermeister, Hennessey, Rick Pineda, Jean Baptiste Descours, Hennessy Organizations: Philadelphia Eagles, NFL, Gran Coramino, Philadelphia, Eagles, Lincoln Financial, Global Brands, Corporate, Kansas City Chiefs, CNBC, Budweiser, Brooklyn Trolley Dodgers, Sports, National Hockey League, Major League Baseball, NBA, Spirits, Diageo Locations: Philadelphia, Gran

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