For decades, Casey Wasserman has insisted that he would never enter the traditional entertainment business. Film and TV felt too incestuous — his grandfather, Lew Wasserman, reigned as Hollywood’s power broker from the 1960s to the 1990s — and too financially challenged, he would say. Never say never: Mr. Wasserman, 49, on Monday announced that his sports-centered conglomerate, Wasserman, had finalized a deal to buy Brillstein Entertainment Partners, a Hollywood management firm and content production company. Brillstein represents stars like Brad Pitt, Tiffany Haddish, Adam Sandler, Florence Pugh, Rami Malek and Elizabeth Olsen. The lines have blurred a lot more than I think anyone would have expected even five years ago.”

---

Persons: Casey Wasserman, Lew Wasserman, Wasserman, Brad Pitt, Tiffany Haddish, Adam Sandler, Florence Pugh, Rami Malek, Elizabeth Olsen, Bill Maher, ” Organizations: Monday, Brillstein Entertainment Partners, Paramount Television Studios, Netflix, Disney, “ Locations: Hollywood, “