This was largely due to the success of its sister brand, Miu Miu. AdvertisementPrada Group is defying the luxury slowdown thanks to its Miu Miu brand. Miu Miu products, like its micro skirt, have a cult following among Gen Z consumers. Related stories"Likewise, Miu Miu would probably not be experiencing this type of growth today if it hadn't been part of a larger group," Bonini added. In a note to clients on Wednesday, Bernstein analyst Luca Solca said that the brand's current trajectory "confirms our view that the market is underappreciating the growth that Miu Miu can generate in the next 12 to 18 months."

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Persons: Miu Miu, —, Kering, Miuccia Prada, Emily Ratajkowski, Hunter Schafer, Hailey Bieber, Blanca Zugaza Escribano, execs, Andrea Guerra, Prada, Andrea Bonini, Miu, Bonini, Bernstein, Luca Solca Organizations: Prada, Service, Hermès Locations: China