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Smellmaxxing, Explained
  + stars: | 2024-05-19 | by ( Callie Holtermann | ) www.nytimes.com   time to read: +1 min
There’s something going on with the way teenage boys smell. It’s become a cliché for adolescents to douse themselves in Axe body spray at the first sign of puberty. But lately, teen and even tween boys with money to spare are growing obsessed with designer fragrances that cost hundreds of dollars. Ask a teenager why he wants a $200 bottle of cologne, and he might tell you he’s “smellmaxxing,” a term for enhancing one’s musk that is spreading on social media. But they’re moving the needle: Teenage boys’ annual spending on fragrance rose 26 percent since last spring, according to a recent survey by an investment bank.
Persons: douse, , , Logan, Valentino, Emporio Armani, Tom Ford’s Locations: cologne, Chicago
CNN —The signs are mounting that the International Criminal Court (ICC) is weighing an indictment against Israeli Prime Minister Benjamin Netanyahu and other top Israeli officials over Israel’s conduct of its war against Hamas in Gaza. But in 2015 the ICC stepped in to decide that implicitly it is, by accepting it — without consulting the Assembly of States Parties (ASP), representing ICC member states. Could the highly respected chief prosecutor, Britain’s Karim Khan, be feeling some pressure to play his part in ramping up the pressure on Netanyahu? Netanyahu is on the ropes politically and would almost certainly be trounced in an election held today. Israel desperately needs Netanyahu to be gone, as does the region and the world.
Persons: Dan Perry, Read, Benjamin Netanyahu, , Russia’s Vladimir Putin, Sudan’s Omar al, Bashir, Moammar Ghadhafi’s, Saif, Netanyahu, Israel’s, Jordan, Egypt —, Dan Perry Moreover, , Britain’s Karim Khan, Joe Biden’s, Israel Organizations: London, Associated Press, CNN, Criminal Court, Israeli, ICC, West Bank, ISIS, UN, States Parties, West, The West Bank, Bank, Palestinian Authority Locations: Cairo, Europe, Africa, Israel, Gaza, United States, Jerusalem, Sudan, Britain, Iraq, al, Libya, Yemen, Palestine, Palestinian, West Bank, East Jerusalem, Egypt, ramping, Iran
Other opportunities for investors to participate in spinoffs will be coming soon. If a company spins off a company in a different sector, the new stock tends to outperform because it's likely undervalued. Winners and upcoming beneficiaries Roth MKM also recently highlighted spinoff stocks' outperformance over the past year. GE Vernova is one of its current favorite spinoff stocks — which the company said to "buy buy buy." Industrial company Esab , a Swedish-American company that makes welding and cutting equipment, is another spinoff beneficiary, according to Roth MKM.
Persons: Morgan Stanley, Todd Castagno, Wolfe, Roth MKM, Roth, Esab, Sylvamo, JC O'Hara, Baxter, Edwards Lifesciences, Edwards, — CNBC's Michael Bloom Organizations: General Electric, GE Vernova, Wolfe Research, Baxter International, Unilever Locations: Swedish, American, Enovis, Memphis, Latin America, Veralto
A mistake by Ukrainian troops appears to have let Russian forces advance and capture large parts of a village. AdvertisementA blunder by Ukrainian troops appears to have allowed Russian forces to advance and capture large parts of a village unopposed. The 47th Mechanized Brigade was due to be relieved by the 115th along the front line just east of Ocheretyne. AdvertisementMelnyk said the only reason Russia was unable to continue its advance was because the 47th Brigade rejoined the fight. An update on the Ukrainian Deep State website, which tracks changes on the battlefield, showed that Russian forces had captured large parts of the village.
Persons: , Mykola Melnyk, Hope, Vadym, Melnyk, Ocheretyne, Chasiv Yar, David Axe Organizations: 115th Mechanized Brigades, Service, 47th Mechanized Brigade, 115th Mechanized Brigade, 115th, Rifle Brigade, Facebook, 115th Brigade, Financial Times, 47th Brigade, Getty, for, Ukraine's 67th Mechanized Brigade, Forbes, Ukraine's Locations: Ukrainian, Avdiivka, Ukraine, Ocheretyne, Russia, Russian, AFP, Donetsk Oblast, Pokrovsk, Ukraine's, Bakhmut, Ukraine's Donetsk
Nearly a century later, newly digitized letters shed light on Mallory’s hopes and fears about ascending Everest, leading up to the last days before he disappeared while heading for its peak. Mallory’s words, however, are now available to read online in their entirety for the first time. The college will display a selection of Mallory’s letters and possessions in the exhibit “George Mallory: Magdalene to the Mountain,” opening June 20. APThe Everest letters outline Mallory’s meticulous preparations and equipment tests, and his optimism about their prospects. Magdalene College/APOther letters Mallory exchanged with Ruth were written at the time of their courtship, while he was serving in Britain’s artillery regiment during World War I.
Persons: CNN — George Mallory, Mallory, Andrew Irvine, George Mallory, Magdalene, Irvine, Ruth, ” Mallory, , Katy Green, ” Green, , Green, Jochen Hemmleb, alpinist, Hemmleb, , Conrad Anker, Anker, Sir George Everest, Noel Odell, Odell, ” Hemmleb, Tenzing Norgay, Sir Edmund Hillary, ” Anker, Edward Norton, Edward Norton’s, , ” Mindy Weisberger Organizations: CNN, Magdalene College , Cambridge, College, Magdalene College, AP, Irvine Research Expedition, Royal Geographical Society, Everest, Geographical Society, Scientific Locations: Nepal, Mallory, Irvine, Tibet, China, India, Everest’s, British, summiting
Tesla employees say they've been left in limbo after a week of layoffs. AdvertisementIn the wake of Tesla's mass layoffs last week, some workers who are still at the carmaker say they feel as if they've been left in limbo. Tesla workers have been put through the wringer ever since layoffs started on Sunday, April 14. "It was like all at once, people you'd seen every day were just erased from the company," the worker said. On Friday, Tesla's layoffs impacted its recruiting staff in the US.
Persons: they've, Elon Musk, , Elon, they'd, you'd, we'd Organizations: Elon, Tesla, Service, EV, Business, Bloomberg Locations: China
An AWS spokesperson said in an emailed statement that the company has introduced more cost-effective options for moving data. As of March, AWS had removed Snowmobile from its website, and the Amazon unit has stopped offering the service, CNBC has confirmed. Andy Jassy, now Amazon's CEO, called it the Snowmobile, and said the company would be using the truck to help customers speedily transfer data to Amazon Web Services facilities. "We intend to make sure that Snowmobile is both faster and less expensive than using a network-based data transfer model," Barr wrote. Clients generally find that sending data to AWS online is more economical than using Snowmobile, the company said.
Persons: we've, Andy Jassy, Jassy, Jeff Barr, Barr, Maxar, There's, we're Organizations: AWS, CNBC, Amazon Web Services, Amazon, Microsoft Locations: Las Vegas
Separately, on Monday, the University of Southern California canceled the commencement speech of its valedictorian – biomedical engineering major Asna Tabassum, who is Muslim – after her social media posts were targeted by pro-Israel activists, raising questions about the existence of free speech. “Tradition must give way to safety,” USC Provost Andrew Guzman wrote in an online, campuswide letter announcing his decision to axe Tabassum’s speech. In her Instagram profile, she links to a website that calls for the abolishment of the state of Israel. The content of the commencement speech was not mentioned in Guzman’s letter announcing the cancellation, and he argued it was not about speech but about security. When Fisk tried to grab the microphone from Afaneh, the mixer turned into a social media moment.
Persons: , Tabassum, , Andrew Guzman, Jon Chu, Rich Asians ”, Asna Tabassum, CNN’s Nick Watt, ” Tabassum, , Guzman, ” Guzman, there’s, Tom Cotton of, ” Cotton, Cotton, George Floyd, Sen, John Fetterman, Erwin Chemerinsky, Catherine Fisk –, Fisk, Malak Afaneh, Chemerinsky, Jake Tapper, Defamation League “ Organizations: CNN — Pro, Israel, University of Southern, USC, Rich Asians, Bay, Republican, Fox News, The New York Times, Pennsylvania Democrat, Starbucks, University of California, Berkeley Law, Justice, CNN, Islamic Relations, CAIR, Defamation League Locations: Gaza, Bakersfield , California, University of Southern California, USC, Los Angeles, Israel, Tom Cotton of Arkansas, Pennsylvania, Ann Arbor , Michigan, Berkeley, Oakland , California, Palestine, United States
The U.K. competition regulator on Thursday referred the proposed merger between Vodafone and CK Hutchison's Three mobile network to an in-depth investigation. The CMA has given itself a deadline of Sept. 18 to complete the in-depth probe, also known as a phase 2 investigation. The CMA has previously said the deal could lead to customers facing higher prices and reduced quality, a lessening of competition in the U.K. mobile market. Announced last year, Vodafone and CK Hutchison's transaction would merge the two brands' U.K. businesses, giving Vodafone a 51% controlling stake and leaving CK Hutchison with the minority interest. Vodafone and Three reiterated that "there will be no change to each operator's pricing strategy as a result of the merger."
Persons: Margherita Della Valle, CK Hutchison Organizations: Vodafone, CK, Markets Authority, CMA, Regulators, CK Hutchison Locations: London, British, United Kingdom
Morgan Owen was married to her ex-husband when she walked into the gym one day and saw Axe. My ex-husband and I were married for a while, and for a number of years, I still couldn't pin down my unhappiness. It really wasn't until I was 29 that I started to become more and more sure of myself. AdvertisementMorgan and Axe knew they wanted to be together not long after they started dating. But then, just half an hour later, Axe asked if they could see me.
Persons: Morgan Owen, , Axel, It's Morgan, I'd, Morgan, Axe, Ashleigh Haase, We've, There's Organizations: Service, Pacific Locations: Melbourne, Australia, Hawthorn
The application figures are also the first look at Ivy League school admissions after the Supreme Court gutted affirmative action, although the data does not include demographic breakdowns. Harvard said Thursday it received 54,008 applicants for the class of 2028, down 5% from the year before. This marks the fewest applicants to Harvard since the class of 2024’s enrollment period during the Covid-19 pandemic. Harvard said it accepted 1,937 students for the class of 2028, translating to an admissions rate of 3.58%. The all-time low admissions rate was set just two years ago at 3.19%.
Persons: Claudine Gay, Liz Magill, Logan Powell, Virginia Foxx Organizations: New, New York CNN, Harvard University, Ivy League, Harvard, University of Pennsylvania, Columbia University, Cornell University, Brown University, US, University of North, House Education, Workforce Committee Locations: New York, Israel, Columbia, University of North Carolina
LONDON (AP) — Unilever, the company that makes Ben & Jerry’s ice cream, Dove soaps and Vaseline, said Tuesday that it is cutting 7,500 jobs and spinning off its ice cream business to reduce costs and boost profits. London-based Unilever said its ice cream business, which also includes Magnum bars, has “distinct characteristics” from its other brands and would benefit from separate ownership to increase growth. The British consumer goods company with 128,000 employees also said it is launching a “productivity program” that is expected to lead to a reduction of about 7,500 mostly office-based jobs worldwide. The company behind Hellman’s mayonnaise, Axe fragrances and Cif household cleaners said it is targeting underlying sales growth of mid-single digits after spinning off the ice cream business. It saw sales volume drop 3.6% in 2022 after jacking up prices 13.3% on average across its brands that year.
Persons: Hein Schumacher, , Richard Hunter Organizations: — Unilever, Unilever, London Stock Exchange Locations: London
He would like to work in tech again while building his fundraising company, Purpose Brew Coffee. NEW LOOK Sign up to get the inside scoop on today’s biggest stories in markets, tech, and business — delivered daily. I've been in tech as a developer, a senior engineer, principal software engineer — whatever you want to call it — for 37 years. AdvertisementThen he goes, "With 37 years in this business, I'm surprised you're not a CTO." I'm an old Army sergeant; I can play paintball, but I'm 58 years old.
Persons: Vern Six, ageism, , I've, I'm, you've, he'd, It's, they're, I'd, they'd, Let's, We've Organizations: Service, , LinkedIn Locations: Waco , Texas, Dallas, Guatemala
Adidas on Wednesday warned of a sales decline in its overstocked North American market in 2024, as the German sportswear brand continues to sell off its remaining Yeezy inventory. Currency-neutral sales in North America are expected to decline to a mid-single-digit rate in 2024, but are projected to notch mid-single-digit growth worldwide despite persistent "macroeconomic challenges and geopolitical tensions," the company said. For the fourth quarter, the company posted an operating loss of 377 million euros. "Despite losing a lot of Yeezy revenue and a very conservative sell-in strategy, we managed to have flat revenues. We expected to have a substantial negative operating result, but achieved an operating profit of €268 million."
Persons: Ye, Bjørn Gulden, Yeezy Organizations: Adidas, Kanye, adidas Locations: North America, U.S
CNN —Lord Norman Foster, renowned as one of the world’s foremost architects, has dedicated decades to redefining the concept of tall buildings. Currently nearing completion and set to reach a height of 301 meters (988 feet), Foster’s Lusail Towers are poised to claim the title of Qatar’s tallest buildings, surpassing the current record holder, The Torch Doha. Breaking ground in January 2020, the Lusail Towers stand amidst a plethora of new developments in the area, including Lusail Stadium, also designed by Foster + Partners for the 2022 FIFA World Cup. Building from the ground upWhile the towers are poised to become a recognizable landmark for Lusail, Foster believes that a city’s skyline reflects what lies beneath the surface. The Lusail Towers are set to be completed in phases over the next 12 months.
Persons: Norman Foster, St Mary Axe, he’s, Foster, ” Foster, “ We’ve, “ It’s, Luke Fox, ” Fox Organizations: CNN, St, HSBC, Foster + Partners, Lusail, Foster, Partners, AFC Asian Locations: Hong Kong, Qatar, Doha, Lusail
Panera Bread is overhauling its menu
  + stars: | 2024-02-29 | by ( Jordan Valinsky | ) edition.cnn.com   time to read: +2 min
New York CNN —Panera Bread is undergoing its “largest menu transformation ever,” shifting away from its attempt at dinner and refocusing on what it’s best known for, like sandwiches and salads. Panera didn’t release a full list of the menu items that are getting the axe, other than confirming that the flatbreads it introduced in 2019 are being eliminated. Panera confirmed that the kitchen sink cookie, kids menu and soufflés are staying. Panera teased that more details about that menu changes will be unveiled in March. Panera is also aiming to lure in budget-conscious customers with some of the new menu items being priced under $10.
Persons: Panera, ” Alicia Mowder, , ” Panera Organizations: New, New York CNN, CNN, “ Bravo Locations: New York, Bacon
It was the winter of 2021 when Philbert Shorty’s family found his abandoned car stuck in the mud outside the small community of Tsaile near the Arizona-New Mexico state line. Generations of unaddressed trauma combine with substance abuse to create a dangerous recipe that often ends in violence, and law enforcement resources and social support programs are too sparse to offer much help. Like others, Shorty's family now knows the suffering will linger despite the increased emphasis on solving such crimes. Her group has conducted dozens of individual searches, and she has helped to build bridges between families and law enforcement to help families avoid feeling like their cases are falling through cracks. “Even if (law enforcement) would just talk to the families, say, `We don’t have anything yet but we’re still working on it,' it would help," she said.
Persons: Philbert, Ben Shorty, , , he’d, Shiloh Aaron Oldrock, Oldrock's, Oldrock, Donald Trump, Deb Haaland, Biden, New Mexico Alexander Uballez, Shorty, ” Uballez, Uballez, Department's, ” Ben Shorty, Philbert Shorty, That's, couldn't, Darlene Gomez, Beyale, , Erwin Beach, Beach, ” Beyale, I've, They're, ___ Sonner, Susan Montoya Bryan Organizations: Interior Department, Attorney, District, U.S ., Navajo Nation, FBI, Associated Press, Navajo, , AP Locations: Tsaile, Arizona, New Mexico, Navajo, , North Dakota, Indian Country, United States, Canada, U.S, Albuquerque, Farmington , New Mexico, Oldrock, Beach, Reno , Nevada, Albuquerque , New Mexico
Much of that work could go up in smoke if his likely rival Donald Trump beats him at the polls in November, according to Republican policy advisers. Reuters spoke with a dozen Republican policy consultants and former Trump administration officials who are helping lay the groundwork for a second Trump presidency to sketch out the administration's likely approach to energy and environmental issues. Trump formally withdrew the U.S. during his first term in office but Biden swiftly reversed the move in 2021. "A big lesson that everybody in the first Trump administration learned was that personnel is really important. The idea of taking a hatchet to the entire IRA could, however, give some oil industry officials and Republican politicians pause, a former Trump administration official said.
Persons: Valerie Volcovici, Gram Slattery WASHINGTON, Joe Biden, Donald Trump, Trump, Stephen Moore, Trump's, Larry Kudlow, David Bernhardt, Rick Perry, Kevin Hassett, Harold Hamm, Biden, George David Banks, Ivanka, Mike McKenna, Diana Furchtgott, Roth, Timothy Gardner, Richard Valdmanis, Deepa Babington Organizations: Republican, United Nations, Trump, Reuters, White, Heritage Foundation, Republicans, Economic, Energy, Biden, America, Policy Institute, Heritage Locations: United States, Paris, Biden's
If you were a teenage boy in the early 2000s, there's a good chance you wore Unilever 's Axe Body Spray at some point. Axe Body Spray entered the U.S. market in 2002, and within a decade of its arrival, Unilever was bringing in nearly half a billion dollars in domestic sales for Axe products, according to estimates from market research firm Kline & Company. But as the brand took off, its offerings rapidly expanded as it was churning out new lines of body wash and hair care. "They launched all different other products that took the advertising dollars away from the body spray itself. 1 men's deodorant worldwide, selling $1.7 billion worth of deodorant and body spray in 2022, according to Euromonitor International.
Persons: there's, John Hegarty, Bartle Bogle Hegarty, Kline, Ann Gottlieb, Stephan Kanlian Organizations: Unilever, Kline & Company, Fashion Institute, Technology's, Euromonitor Locations: London, U.S
Share Share Article via Facebook Share Article via Twitter Share Article via LinkedIn Share Article via EmailHow Axe Body Spray plans to make a comeback in the U.S.Unilever's Axe used humor and irony in its early 2000s advertising campaigns to win over the American teenage boy. The brand's estimated U.S. sales reached nearly $500 million by 2012, but sales began to decline over the next five years as the brand lost sight of its core product offering. In 2023, Axe released a new line of product aiming to compete with high-end fragrances.
Locations: U.S, American
Recent research showed that boomers and Gen Xers shopped more frequently on Temu than younger people. I was surprised when I read a research study recently that said that Gen X and boomer Temu shoppers tended to spend slightly more per order and placed orders more often than younger shoppers. AdvertisementSo I asked readers who were boomers or Gen Xers to write in and tell me: Why do they love Temu so much? The Gen X and boomers denied this — most of them said they ignored the annoying roulette wheels. —LanieA variety of items bought by a Gen Xer on Temu Kristy MeeksA crafter who gets jewelry-making supplies:I shop on Temu mostly for jewelry, crafting and jewelry supplies.
Persons: Gen Xers, , fanny, Elsa, X, Temu, Xers, Tyrone A, I'm, They're, it's, — Linda, Kristy Meeks, Lydia, I've, Randy, Bill Craft supples, Bill Eldridge The Organizations: Service, Amazon Locations: Temu, Toronto, China
A pedestrian walks past a Vodafone store in central London on May 16, 2023. British mobile giant Vodafone is to axe 11,000 jobs over three years in the latest cull to hit the tech sector, as new boss Margherita Della Valle slammed recent performance. Britain's competition watchdog on Friday said it is opening an investigation into the proposed merger between Vodafone and the Three UK mobile network owned by CK Hutchison . The initial probe will look at whether the deal will lead to a "substantial lessening of competition," according to the U.K. Competition and Markets Authority (CMA). "The CMA will assess how this tie-up between rival networks could impact competition before deciding next steps."
Persons: Margherita Della Valle, CK Hutchison, Sarah Cardell Organizations: Vodafone, CK, U.K, Competition, Markets Authority, CMA Locations: London, British
Read previewDomino's Pizza is the latest American brand to face blowback as some consumers change their buying habits in light of Israel's invasion of Gaza. Domino's Pizza Enterprises, a franchisee of the US company that operates Domino's restaurants in Australia, Europe, and Asia, said same-store sales in Asia fell an estimated 8.9% in the second half of 2023. Domino's Pizza Enterprises also operates in countries including Singapore, Japan and Taiwan. Spokespeople for Domino's Pizza Enterprises and Procter & Gamble did not immediately respond to Business Insider's request for additional comment. In an investor presentation last month, Unilever CEO Hein Schumacher said that some of its brands in Indonesia have been affected by "the wars in the Middle East."
Persons: , America —, Donald Meij, Domino's, Gamble, McDonald's hasn't, Ian Borden, Borden, Hein Schumacher Organizations: Service, Business, Pizza Enterprises, Enterprises, Palestine, CNN, Israel, Procter & Gamble, Bloomberg, Starbucks, Domino's Pizza Enterprises, Procter, Reuters, Unilever Locations: Gaza, Australia, Europe, Asia, Malaysia, Singapore, Japan, Taiwan, Israel, Indonesia, Pakistan, pushback, Egypt, Jordan, London
For some, the seasonal shift can lead to a clinically depressive state aptly called seasonal affective disorder, or SAD. Even better, it takes less effort than you might think to realize the mental benefits. Below, I’ve outlined four science-backed ways you can become more active to boost your mental health and ease the winter blues. Meeting the World Health Organization’s guidelines of 2.5 hours of moderate exercise weekly provides maximum overall physical and mental health benefits, but studies have shown that even relatively small doses of activity offer significant mental health benefits. Whatever form of exercise you choose, adding just a little more physical activity into your life will provide noticeable mood-boosting benefits to help you get past the seasonal slump.
Persons: Dana Santas, I’ve, Julia Amaral, What’s Organizations: Pain, CNN, American Psychological Association, Getty, Facebook, Massachusetts General Hospital, CNN’s Locations: playtime
INDIANAPOLIS (AP) — In a state as solidly Republican as Indiana, the May primary is the real competition. Indiana’s primary is May 7. “In Indiana, we are not used to seeing competitive primaries,” said Gregory Shufeldt, a professor of political science at the University of Indianapolis. However, Hill ended the year millions of dollars behind the competition, reporting about $123,000 in cash on hand. Both have led the Indiana Economic Development Corporation, a quasi-governmental agency, and have focused their campaigning on Indiana’s economic future.
Persons: Eric Holcomb, , Gregory Shufeldt, Shufeldt, Sen, Mike Braun's, Jim Banks, Donald Trump, Braun, Gov, Suzanne Crouch, Holcomb, Crouch, “ It’s, Curtis Hill, Hill, Mitchell Daniels, Mike Pence, Brad Chambers, Eric Doden, Doden’s, Chambers, Doden, Laura Wilson, Jennifer McCormick, McCormick, Donald Rainwater, Jamie Reitenour, Wilson, ” Wilson Organizations: INDIANAPOLIS, Republican, GOP, University of Indianapolis, U.S, Trump, Indiana Supreme, Gov, Indiana Economic Development Corporation, Democratic, Locations: Indiana, “ In Indiana, University of Indianapolis . Indiana
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