[1/2] The logo of Italian fashion company Giorgio Armani is seen at a shop in Zurich, Switzerland July 8, 2021. REUTERS/Arnd Wiegmann/File PhotoMILAN, June 5 (Reuters) - Luxury fashion house Armani Group has started an experimental agroforestry plantation in southern Italy to test new ways to produce cotton sustainably, it said on Monday. Armani said cotton planting started last month over one hectare of land - to be expanded to five hectares - in the southern region of Apulia. "Over five years, this farm site will be among the first field experiments in Europe testing agroforestry cotton with alternative tree species and regenerative practices," Armani said in a statement. The project is in collaboration with the Sustainable Markets Initiative’s Fashion Task Force and the Circular Bioeconomy Alliance, both founded by Britain's King Charles in his former role as the Prince of Wales, Armani Group said.

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Persons: Giorgio Armani, Arnd, MILAN, Armani, Britain's King Charles, Prince of, Gucci, Yves Saint Laurent, Kering, Elisa Anzolin, Alvise Armellini, Jan Harvey Organizations: REUTERS, Armani, Sustainable, Force, Alliance, Armani Group, Sustainability, Thomson Locations: Zurich, Switzerland, Italy, Apulia, Agroforestry, Europe, Prince of Wales