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☆ Apple Intelligence won't launch in EU in 2024 due to antitrust regulation, company says
▼ + stars: | 2024-06-21 | by ( Rohan Goswami | In Rohangoswamicnbc | ) www.cnbc.com time to read: +2 min

Tim Cook, chief executive officer of Apple Inc., during the Apple Worldwide Developers Conference at Apple Park campus in Cupertino, California, US, on Monday, June 10, 2024. Apple said Friday it won't release three recently announced features, including its flagship "Apple Intelligence" AI product, in the European Union in 2024 due to "regulatory uncertainties" stemming from the bloc's Digital Markets Act antitrust regulation. Apple Intelligence can proofread writing or even rewrite it in a friendly or professional tone. Apple saw 2023 net sales of $94.3 billion in Europe, just under a quarter of its worldwide net sales. Apple Intelligence also won't be available in Greater China, which accounted for $72.6 billion of its 2023 sales.

Persons: Tim Cook, Apple Organizations: Apple Inc, Apple Worldwide, Apple, Apple Intelligence, European Union, bloc's, EU, Microsoft, OpenAI, European Locations: Cupertino , California, Europe, Greater China

☆ Opinion: Apple can still get back to its golden age
▼ + stars: | 2024-06-07 | by ( Opinion Jeff Yang | ) edition.cnn.com time to read: +10 min

Jeff Yang CNNNaturally, Apple has locked down the details of the revelations it plans on releasing on Monday tighter than Fort Knox. Apple CEO Tim Cook introduces Apple Vision Pro, a mixed reality headset, at Apple Park in Cupertino, CA, on June 5, 2023. What’s the songs-in-your-pocket equivalent for Vision Pro? But so far, if Apple is looking to reclaim its real-world relevance, Vision Pro isn’t it — yet. Let’s hope that at this WWDC, the company defiantly ignores last year’s laughter and continues to look, and think, different.

Persons: Jeff Yang, Bruce ”, “, CNN —, Jeff Yang CNN, OpenAI, Tim Cook, Steve Jobs, Brooks Kraft, Jobs, Cook, Ive Organizations: CNN, Conference, Apple, Huawei, International Trade Commission, Justice Department, Vision, Apple Vision, Apple Inc, Apple Watch, MacBook Air, Twitter, Facebook, mojo Locations: Asian America, America, Knox, China, Cupertino , CA, manila, WWDC

☆ Apple to open first store in Malaysia as Asia expansion continues
▼ + stars: | 2024-05-29 | by ( Arjun Kharpal | ) www.cnbc.com time to read: 1 min

The new iPhone 15 Pro is displayed during an Apple event at the Steve Jobs Theater at Apple Park in Cupertino, California, on Sept. 12, 2023. Apple plans to open its first store in Malaysia next month, the company said Wednesday, underscoring a bigger push into the Asia region beyond China. The store will be located at The Exchange TRX mall in the Malaysian capital of Kuala Lumpur. It will open on June 22 at 10 a.m. local time, Apple said.

Persons: Steve Jobs, Apple Organizations: Steve, Apple Locations: Cupertino , California, Malaysia, Asia, China, Malaysian, Kuala Lumpur

☆ Apple needs its big AI moment
▼ + stars: | 2024-05-24 | by ( Jordan Hart | ) www.businessinsider.com time to read: +4 min

That's made Apple's lack of a big generative AI announcement so far particularly noticeable. However, one big sign an announcement may be coming at WWDC was the unveiling of its M4 chip, which Apple described as an "outrageously powerful chip for AI." The CEO spoke of "big opportunities across our products" for generative AI and promised that Apple is "well positioned" to take on the space. "We think investors will take any generative AI announcement positively," Morningstar tech analyst William Kerwin said. We'd expect any new-gen AI announcement to see strong adoption when released."

Persons: —, they've, chatbot, That's, Dan Ives, Apple, Tim Cook, William Kerwin, Morningstar, Gene Munster, OpenAI, Siri, Ives, Deepwater's Munster, Kerwin Organizations: Service, Developers Conference, Microsoft, Google, Business, Wedbush Securities, Apple, iPad, Morningstar, Deepwater Asset Management, Bloomberg Locations: Cupertino , California, WWDC

☆ Apple pulls Meta's WhatsApp, Threads from China App Store
▼ + stars: | 2024-04-19 | by ( Ashley Capoot | In | ) www.cnbc.com time to read: +1 min

Apple on Friday said it pulled several messaging apps like Meta 's WhatsApp and Threads from the App Store in China after the nation's government ordered the removal, citing security concerns. In recent days, Congress has been looking to fast-track legislation to push TikTok's Chinese parent company, ByteDance, to divest the social media app. "We are obligated to follow the laws in the countries where we operate, even when we disagree," Apple said in a statement. "The Cyberspace Administration of China ordered the removal of these apps from the China storefront based on their national security concerns." Other messaging platforms like Signal and Telegram were also removed from China's App Store.

Persons: Tim Cook, Joe Biden, Apple Organizations: Apple, Economic Cooperation, APEC, U.S, Administration of China Locations: Asia, San Francisco , California, China

☆ Apple lays off over 600 California employees after shuttering car project
▼ + stars: | 2024-04-04 | by ( Kif Leswing | ) www.cnbc.com time to read: +1 min

Tim Cook, CEO of Apple, during an event at Apple Park campus in Cupertino, California, Sept. 12, 2023. Apple is laying off 614 workers in California, according to a new state filing, the company's first significant round of job cuts since the pandemic. The affected Apple employees worked at eight different facilities in Santa Clara, according to the WARN notice posted by California. The filing comes weeks after Apple canceled a long-running project to build an electric, self-driving car in a team called the Special Projects Group. Positions that were cut include machine shop managers, hardware engineers and product design engineers, according to the San Francisco Chronicle.

Persons: Tim Cook, Apple hasn't Organizations: Apple, San Francisco Chronicle Locations: Cupertino , California, California, Santa Clara, Cupertino

☆ What's behind Danaher's decline, plus high hopes for Apple's developers event
▼ + stars: | 2024-03-26 | by ( Jeff Marks | ) www.cnbc.com time to read: +4 min

Every weekday, the CNBC Investing Club with Jim Cramer releases the Homestretch — an actionable afternoon update, just in time for the last hour of trading on Wall Street. Mark your calendars: Apple said it will host its annual Worldwide Developers Conference from June 10 to June 14. As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade. THE ABOVE INVESTING CLUB INFORMATION IS SUBJECT TO OUR TERMS AND CONDITIONS AND PRIVACY POLICY , TOGETHER WITH OUR DISCLAIMER . NO FIDUCIARY OBLIGATION OR DUTY EXISTS, OR IS CREATED, BY VIRTUE OF YOUR RECEIPT OF ANY INFORMATION PROVIDED IN CONNECTION WITH THE INVESTING CLUB.

Persons: Jim Cramer, It's, Jensen, Danaher, Ingersoll Rand, Jim, Larry Fink, Eli Lilly, Fink, Jim Cramer's, Tim Cook, Josh Edelson Organizations: CNBC, Developers, Apple, Nvidia, Vision, ILC Dover, KeyBanc, Dover, Microsoft, Costco, BlackRock, Corp, Cintas, Jefferies, Jim Cramer's Charitable, Apple's Worldwide, AFP, Getty Locations: Cupertino , California

☆ Apple exec reminds us that the original iPhone was way smaller than you remember
▼ + stars: | 2024-03-26 | by ( Ana Altchek | ) www.businessinsider.com time to read: +3 min

Joz said people thought the iPhone was huge back then, but now the iPhone 15 has a massive display. Advertisement"Go back and look at the original iPhone," Joz said in the interview. "And now you look at this you know, massive beautiful display and edge to edge, it's just pretty damn sweet, Brian," Joz said, referring to his iPhone 15 (the marketing exec naturally took the opportunity to say the iPhone 15, iPhone 15 Pro, and iPhone 15 Max were his top three iPhones). In comparison to the original iPhone, the iPhone 15 Pro Max is nearly double its size, with a 6.69-inch screen frame. Later that same year, a factory-sealed 4GB original iPhone fetched $190,372.80 at auction — more than 317 times the original price tag.

Persons: Greg, Joz, Steve Jobs, Tim Cook, —, Apple's, Joswiak, Brian Tong, Brian, Max, Jobs, YouTuber Marques Brownlee Organizations: Apple, Service

☆ Apple and Alphabet stocks rally on report Google's Gemini could power next-gen iPhones
▼ + stars: | 2024-03-18 | by ( Phil Rosen | ) www.businessinsider.com time to read: +3 min

Bloomberg reported Monday Apple and Google are in talks for iPhones to integrate Gemini AI. "The potential deal is a validation moment for Google's generative AI positioning," Wedbush said. AdvertisementBloomberg reported Monday that Google and Apple are in talks to potentially integrate Gemini's generative AI technology with iPhones, and shares of both companies soared on the news. "The potential deal is a validation moment for Google's generative AI positioning," Wedbush analyst Scott Devitt said in a note Monday. AdvertisementSources told Bloomberg that Apple could license Gemini to support new software coming to iPhones this year, adding that Apple has held similar discussions with OpenAI.

Persons: Wedbush, —, Scott Devitt, Elon Musk, Apple, Devitt Organizations: Bloomberg, Apple, Google, iPhones, Gemini, Service, Bank of America, Al Locations: New York, Cupertino

☆ Apple reaches $490 million settlement over Tim Cook's China sales comments
▼ + stars: | 2024-03-15 | by ( ) www.cnbc.com time to read: +2 min

Tim Cook, chief executive officer of Apple Inc., speaks during the Apple Worldwide Developers Conference at Apple Park campus in Cupertino, California, US, on Monday, June 6, 2022. Apple has reached a $490 million settlement to resolve a class-action lawsuit that alleged Chief Executive Tim Cook defrauded shareholders by concealing falling demand for iPhones in China. A preliminary settlement was filed on Friday with the U.S. District Court in Oakland, California, and requires approval by U.S. District Judge Yvonne Gonzalez Rogers. Apple posted $97 billion of net income in its latest fiscal year, and its payout equals a little under two days of profit. The case is In re Apple Inc Securities Litigation, U.S. District Court, Northern District of California, No.

Persons: Tim Cook, Yvonne Gonzalez Rogers, Cook, Shawn Williams, Rogers, Apple Organizations: Apple Inc, Apple Worldwide, Apple, U.S, Norfolk Pension Fund, Apple Inc Securities Litigation, Court, Northern District of Locations: Cupertino , California, China, Oakland , California, Brazil, India, Russia, Turkey, Norfolk, Norwich, England, Northern District, Northern District of California

☆ Apple's sales plunged in China — these are the iPhone giant's 5 biggest problems right now
▼ + stars: | 2024-02-02 | by ( Arjun Kharpal | ) www.cnbc.com time to read: +4 min

Andrew Caballero-Reynolds | AFP | Getty ImagesApple is facing renewed challenges in China, one of its most critical markets. The iPhone giant's sales in the greater China region in the December quarter fell nearly 13% to $20.8 billion. "This increased competition exerts pressure on both Apple's older models and the base models of its new series." For a long time, Apple has been seen as a luxury brand in China with high appeal among younger audiences. GeopoliticsAnd like many foreign technology firms operating in China, the specter of geopolitics constantly hangs over.

Persons: Tim Cook, Andrew Caballero, Reynolds, Will Wong, Shah, Josh Koren, CNBC's, Gen, Koren, Apple Organizations: Economic Cooperation, APEC, Apple, AFP, Getty, Huawei, IDC, CNBC, Musketeer Capital Partners, Samsung, Bloomberg Locations: Asia, San Francisco, China, Cupertino , California, 4Q23, Xiaomi

☆ 5 huge challenges facing Apple this year
▼ + stars: | 2024-01-25 | by ( Samantha Murphy Kelly | ) edition.cnn.com time to read: +9 min

Behind in generative AI. A recent Reuters report noted iPhone sales in China dropped 30% in the first week of the year amid pressure from rival Huawei. Still, Barclays downgraded Apple stock earlier this month citing disappointing iPhone 15 sales in China and softening demand for the latest iPhone. Apple also faces challenges around the upcoming rollout of the Vision Pro headset, which will be its riskiest product launch in years. Tim Cook, chief executive officer of Apple Inc., speaks during a launch event for the new Apple iPhone 15 at Apple Park in Cupertino, California, on September 12, 2023.

Persons: ”, David McQueen, ALY, Dan Ives, Apple, Justin Sullivan, Jitesh, IDC –, that’s, It’s, Siri, McQueen, “, Ming Yeung, Tim Cook, Nic Coury, hasn’t, Brian Fung, Clare Duffy Organizations: CNN, Microsoft, Apple, ABI Research, Huawei, Reuters, Apple Watch, International Trade Commission, IDC, Meta, Google, Samsung, Mac, Barclays, Apple Inc, Getty, EU, Markets, Epic Locations: China, Shanghai, Cupertino , California, Milan, Italy, AFP

☆ Apple, Disney, other media companies pause advertising on X after Elon Musk promoted antisemitic tweet
▼ + stars: | 2023-11-17 | by ( Jonathan Vanian | In | ) www.cnbc.com time to read: +3 min

Apple CEO Tim Cook looks on following a conversation on mental health, during a spousal program on the last day of the Asia-Pacific Economic Cooperation (APEC) Leaders' Week at Apple Park in San Francisco, California, on November 17, 2023. Apple and Disney have paused online advertising campaigns on X, formerly Twitter, after owner Elon Musk said he agreed with a social media post accusing "Jewish communities" of pushing "hatred against whites," according to sources familiar with both companies' moves. Warner Bros Discovery , Paramount Global , Lions Gate Entertainment are also suspending campaigns on the social media service, spokespeople for the company confirmed. The X Out Hate group originally urged those companies to suspend their online advertising campaigns on X in September, when Musk insinuated that he would file a defamation lawsuit against the Anti-Defamation League, alleging that the ADL was "trying to kill this platform by falsely accusing it & me of being anti-Semitic." Steven Kovach and Alex Sherman contributed reportingWatch: IBM pauses advertising on X after Elon Musk receives backlash for antisemitic post.

Persons: Tim Cook, Elon Musk, Apple's, Axios, Adolf Hitler, Musk, Jonathan Greenblatt, Musk's, Andrew Bates, Steven Kovach, Alex Sherman Organizations: Apple, Economic Cooperation, APEC, Disney, Warner Bros Discovery, Paramount Global, Lions Gate Entertainment, New York Times, Media Matters, America, IBM, Bravo, Oracle, Nazi Party, Comcast, CNBC, Anti, Defamation League, ADL, Google, White House, Elon Locations: Asia, San Francisco , California

SAN FRANCISCO (AP) — K-pop superstar Rosé said Friday at a mental health awareness event hosted by first lady Jill Biden that it's important for the world to understand that famous people grapple with emotional struggles, too. Rosé, a part of the supergroup BLACKPINK, said having a large social media following makes her feel vulnerable, particularly when people are critical. “People who are older -- we never, ever spoke about mental health,” Biden said. Apple CEO Tim Cook opened the event but blanked briefly when the teleprompter went out. Cook recovered, telling the crowd he'd “go ahead and ad lib," then thanked everyone for coming and introduced the first lady.

Persons: —, Rosé, Jill Biden, there’s, ”, ” Biden, Vivek Murthy, Tim Cook, “, Cook, Wan, Wan Ismail, you’ve, ” Cook, ” Kim Keon Hee, Rachael Marape, Louise Araneta Organizations: FRANCISCO, Apple, Economic Cooperation, Marcos Locations: Cupertino, Asia, Pacific, California, Malaysia, South Korea, Papua New Guinea, Philippines

☆ Here's why shares of Apple are ready for their 'next leg up'
▼ + stars: | 2023-11-07 | by ( Morgan Chittum | ) www.cnbc.com time to read: +4 min

"I think Apple is about to have the next leg up," Jim said earlier Tuesday, citing both the headset launch and upbeat data out of China. The U.S. and China comprised the two biggest app store markets for the company, at 58% of total app revenue. Most notably, in September, The Wall Street Journal reported that Beijing had banned government employees from using iPhones and other foreign-branded devices at work — fueling a massive selloff of Apple stock. As a subscriber to the CNBC Investing Club with Jim Cramer, you will receive a trade alert before Jim makes a trade. Tim Cook, chief executive officer of Apple Inc., holds an iPhone 15 Pro Max during an event at Apple Park campus in Cupertino, California, US, on Tuesday, Sept. 12, 2023.

Persons: Jim Cramer, Jim, Jim Cramer's, Tim Cook, Max, David Paul Morris Organizations: Apple, Bank of America, Street Journal, " Bank of America, Huawei, Big Tech, CNBC, Apple Inc, Bloomberg, Getty Locations: China, U.S, Beijing, India, Cupertino , California

☆ How big should any one stock in your portfolio get? Here's a way to figure it out
▼ + stars: | 2023-11-05 | by ( Zev Fima | ) www.cnbc.com time to read: +4 min

We always recommend an investor's first $10,000 should go to an S & P 500 index fund. So one option for putting all your money to work without making any one stock position too big is to keep adding to your index fund. Or maybe you own five names at 8% each, 15% in cash, and the remaining 45% in an index fund. THE ABOVE INVESTING CLUB INFORMATION IS SUBJECT TO OUR TERMS AND CONDITIONS AND PRIVACY POLICY , TOGETHER WITH OUR DISCLAIMER . NO FIDUCIARY OBLIGATION OR DUTY EXISTS, OR IS CREATED, BY VIRTUE OF YOUR RECEIPT OF ANY INFORMATION PROVIDED IN CONNECTION WITH THE INVESTING CLUB.

Persons: Jim Cramer, Scott L, Jim, Josh Edelson Organizations: Apple, Nvidia, Microsoft, CNBC, Apple's Worldwide, Afp, Getty Locations: Cupertino , California

☆ CNBC Daily Open: A perfect day for markets and a falling Apple
▼ + stars: | 2023-11-03 | by ( Yeo Boon Ping | ) www.cnbc.com time to read: +3 min

In this article AAPL Follow your favorite stocks CREATE FREE ACCOUNTTim Cook, chief executive officer of Apple Inc., holds an iPhone 15 Pro Max during an event at Apple Park campus in Cupertino, California, US, on Tuesday, Sept. 12, 2023. David Paul Morris | Bloomberg | Getty ImagesThis report is from today's CNBC Daily Open, our new, international markets newsletter. CNBC Daily Open brings investors up to speed on everything they need to know, no matter where they are. What you need to know todayThe bottom lineIt was an astounding day for markets, with everything falling into place as perfectly as investors could have hoped for. Labor costs actually fell for a three-month period ending September — compared with an expected increase — while unemployment claims ticked up.

Persons: Tim Cook, Max, David Paul Morris, Stocks, there's, it's Organizations: Apple Inc, Apple, Bloomberg, Getty, CNBC, Treasury, U.S, Labor, Dow Jones, Nasdaq Locations: Cupertino , California, U.S

☆ Apple now has $162 billion in cash on hand, slightly less than last quarter
▼ + stars: | 2023-11-02 | by ( Ashley Capoot | ) www.cnbc.com time to read: +1 min

Apple now has $162.1 billion in cash on hand, according to the company's fiscal fourth-quarter earnings report released Thursday. The figure is below the company's cash pile from its fiscal third quarter of 2023, when it reported $166.5 billion. Apple had around $166.3 billion in cash during its fiscal second quarter in 2023. The company regularly maintains one of the largest cash piles in the U.S.Analysts expected Apple to post its fourth-consecutive quarter of revenue decline Thursday. The company reported $89.50 billion in revenue and $1.46 in earnings per share for its fiscal fourth quarter.

Persons: Tim Cook, Apple, Kif Leswing Organizations: Apple Inc, Apple, U.S, Wall Locations: Cupertino , California

☆ Apple announces Oct. 30 event, new Macs expected
▼ + stars: | 2023-10-24 | by ( Kif Leswing | ) www.cnbc.com time to read: +1 min

Apple sent invites on Tuesday for a launch event that will be streamed on its website on Oct. 30. New Mac laptops are expected, according to reports. Apple's iMac, and some of its MacBook laptops have not been updated yet this year. An event page posted on the Apple website shows a Finder logo animation, which is a Mac app. Apple held a launch event at its campus for new iPhones and Apple Watch models in September.

Persons: Tim Cook, Apple Organizations: Apple, Apple Park, Apple Watch Locations: Cupertino , California

☆ Top Apple analyst says MacBook demand has fallen 'significantly'
▼ + stars: | 2023-10-18 | by ( Ashley Capoot | ) www.cnbc.com time to read: +1 min

Tim Cook, chief executive officer of Apple Inc., during an event at Apple Park campus in Cupertino, California, US, on Tuesday, Sept. 12, 2023. Top Apple analyst Ming-Chi Kuo said Wednesday that shipments for the company's MacBook computers will decline around 30% year over year, to 17 million units, during 2023. He said demand for the new 15-inch MacBook Air has slipped "significantly" in the wake of the back-to-school shopping period, and that MacBook shipments during Apple's fourth quarter will be lower than they have been in years past. Apple's fourth quarter has historically been important for the company as consumers purchase devices as part of their holiday shopping. He said shipments of the 15-inch MacBook Air are projected to be down more than 20% this year.

Persons: Tim Cook, Ming, Chi Kuo, Apple's, Kuo Organizations: Apple Inc, Apple, Top Apple Locations: Cupertino , California

☆ Google, Amazon, Apple could see antitrust bills put on hold if Jim Jordan is House speaker
▼ + stars: | 2023-10-16 | by ( Brian Schwartz | ) www.cnbc.com time to read: +3 min

"If Jim Jordan becomes Speaker, it is very unlikely that Congress will do anything on big tech in the near future," said Jon Schweppe, a policy director at the conservative American Principles Project. As Jordan's internal campaign gained momentum on Monday, Washington's thousands of lobbyists raced to determine how a Jordan speakership might impact their clients' bottom lines. "Instead, you'll see more performative anger over petty issues, designed to redirect attention away from the things that could actually hold big tech accountable," said the lobbyist. As chairman of the powerful House Judiciary Committee, Jordan has accused tech companies of censoring conservatives on their platforms. For big tech companies, the prospect of bipartisan antitrust legislation passing in Congress would amount to a far more urgent threat to their businesses than a partisan content moderation bill.

Persons: Jim Jordan, Joseph R, Biden, Jr, Tom Williams, Jim Jordan of, Jon Schweppe, Jordan, Meta, he's, Adam Kovacevich, Josh Edelson Organizations: Committee, Cq, Inc, Getty, Apple, CNBC, Republican, Judiciary, Press, Amazon, Google, Biden, of, Worldwide, Conference, AFP Locations: Ohio, Rayburn, Jim Jordan of Ohio, Cupertino , California

☆ Apple customers are starting to receive their new $60 'FineWoven' iPhone cases — and the early reviews are rough
▼ + stars: | 2023-09-23 | by ( Sarah Jackson | ) www.businessinsider.com time to read: +4 min

Apple recently announced new FineWoven iPhone cases to replace its leather ones. CNET's Patrick Holland said the FineWoven case has "visible tradeoffs," like a circular imprint left from MagSafe charging after only a week. On Amazon, the black iPhone 15 Pro Max FineWoven case has a 1.3-star rating with nine reviews as of this writing, and the blue iPhone 15 Pro FineWoven case has a 2.6-star rating from seven reviews. AdvertisementAdvertisement"Taking my FineWoven case and wallet back when I pickup the phone on Friday. The FineWoven cases aren't the only new Apple product to leave users underwhelmed.

Persons: aren't, Allison Johnson, Nilay Patel, I've, Carrie Marshall, CNET's Patrick Holland, Max FineWoven, it's, Apple, Apple's MacBooks Organizations: Apple, Service, Lightning Locations: Wall, Silicon

☆ Apple is 2 years into its hybrid work pilot and still doesn't know the right balance
▼ + stars: | 2023-09-21 | by ( Cork Gaines | ) www.businessinsider.com time to read: +5 min

Apple's hybrid work pilot program is still going two years after it was first proposed. It started after employees pushed back against a plan to bring them back to the office three days per week. "So what we decided to do was run a pilot where people come into the office three days a week. Apple first announced the pilot program Cook spoke of in June 2021 as pandemic restrictions wound down and people came out into the sun squinting their eyes. In mid-2022, Cook told employees that the pilot program wasn't set in stone and expected aspects to be adjusted.

Persons: Tim Cook, Cook, Tayfun, —, Marc Benioff Organizations: Service, CBS, Apple, Anadolu Agency, Getty, Employees Locations: Wall, Silicon, Cupertino , California, United States, Chengdu, Southwest China's Sichuan province

☆ Apple's iPhone 15 launch clouded by China problems
▼ + stars: | 2023-09-12 | by ( Stephen Nellis | ) www.reuters.com time to read: +4 min

The iPhone made up more than half of Apple's $394.3 billion in sales last year, but it faces new challenges with selling in China, the Cupertino, California firm's third-largest market. Huawei wants to gain an edge on Apple with add-on features like satellite calling that relies on China's government-backed network. Apple's current iPhone lineup includes satellite capabilities, though they are meant only for emergency situations. "The truth of the matter is, we're in a very down smartphone market," said Bob O'Donnell, head of TECHnalysis Research. Reporting by Stephen Nellis in Cupertino, California; Editing by Peter Henderson and Lisa ShumakerOur Standards: The Thomson Reuters Trust Principles.

Persons: Dado Ruvic, Apple, Ben Bajarin, Bob O'Donnell, O'Donnell, Tim Cook's, Siri, Stephen Nellis, Peter Henderson, Lisa Shumaker Organizations: Apple, REUTERS, Rights, Huawei Technologies, Huawei, iPhones, Apple Watch, Creative, Counterpoint Research, TECHnalysis Research, Thomson Locations: Rights CUPERTINO , California, China, Cupertino , California

☆ Here's how Apple stock typically performs around its annual launch event
▼ + stars: | 2023-09-12 | by ( Morgan Chittum | ) www.cnbc.com time to read: +4 min

Shares of Club holding Apple (AAPL) stabilized Monday, a day before the tech giant's annual September product-launch event. Prior to reports that Beijing is moving to ban government employees from using iPhones and other foreign-branded devices at work, things had been looking up for Apple's stock. Historically, the run-up to the iPhone maker's annual product event — set to be held on Tuesday — has been bullish for shares. Looking at historical data since 2016 from the 10 trading sessions before the annual product event and then through year-end, here's how Apple has performed each year. Apple's historical performance Apple traded flat in 2016 leading up to the media event, when the company announced the iPhone 7 and 7 Plus.

Persons: Wall, —, That's, Apple, Tim Cook, Goldman Sachs, China's, Jim Cramer, Jim Cramer's, Jim, Josh Edelson Organizations: Apple, Apple Inc, Wedbush Securities, CNBC, Apple's Worldwide, AFP, Getty Locations: China, Beijing, AAPL, Apple's, Cupertino , California

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