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Are You Ready? Gen Z Is Bringing Nu Metal Back.
  + stars: | 2023-07-24 | by ( Jasmine Li | ) www.nytimes.com   time to read: +1 min
During nu metal’s initial explosion, visual aesthetics were central to the scene by design, said Alex Strang, a cultural analyst at Canvas8, a market research agency. On the internet, “everybody has access to everything all the time,” Mr. Strang said. “And so Gen Z kids will just cherry-pick the best bits of a bunch of different genres and be into everything and like everything. It’s like a bricolage in action.”Historically, nu metal has appealed to outsiders who felt a strong emotional connection with its gloomy subject matter. The most die-hard fans felt protective over their favorite bands and did not like the idea of “normies,” or people who were conventional or popular, listening to nu metal.
Persons: Alex Strang, ” Mr, Strang, Durst, Mudvayne, Holiday Kirk, , , Lynn Thomas Organizations: Bands, MTV Locations: Pittsburgh
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