At 6:30 p.m. on a recent Thursday, most London theatergoers were still busy at work, or eating a preshow dinner, or maybe waiting at home for a babysitter.
Except at the National Theater.
The early performances were “marginally outselling” other midweek shows, said Alex Bayley, the National Theater’s head of marketing.
The theater will wait to see the trial results before making the early starts a permanent fixture.
In interviews in the bustling foyer before the show, 20 attendees said that they thought the early start was a good idea.
Persons:
London theatergoers, theatergoers, don’t, Alex Bayley, Ruth Hendle, “, ”, Mary Castleden
Organizations:
National
Locations:
London