“This is also an opportunity to unlock greater value for the Complex brand by combining it with NTWRK’s expansive, commerce-driven business.”The uniting of NTWRK and Complex is, indeed, something of a natural marriage.
NTWRK serves as a marketplace for many of the items that Complex covers, such as sneakers.
BuzzFeed has been something of an avatar for such struggles among digital publishers.
In April, BuzzFeed shut down BuzzFeed News, its award-winning news division that once boasted hundreds of employees and bureaus around the world.
Reuters reported last week that The Independent is in talks to take control of the company’s UK operations.
Persons:
BuzzFeed, Jonah Peretti, ”, Peretti, NTWRK, ” Peretti, Jimmy Iovine, Goldman Sachs, TikTok
Organizations:
New, New York CNN, Networks, Digital, New York Times, CNN, Reuters, ”, Universal Music Group, Main Street Advisors, Universal
Locations:
New York